Game Growth Lab Issue #4: GDC Recap

Welcome back to Game Growth Lab!

In this newsletter, we share the latest mobile gaming industry trends, provide actionable tips for growing your games, and share the stories of developers who turned their games into hits—

We were thrilled to be back in San Francisco for GDC. The atmosphere in the Golden City is truly magical for everyone who works and loves gaming. We had the privilege to host Ludovic Bodin and more than 110 gaming industry professionals for the global book launch of ' Atomic Scaling'

??Enjoy our fourth issue, which will focus on our recap of GDC and vision for the gaming industry! ??

'Atomic Scaling' Global Book Launch Recap

In our "Behind the Game" podcast, recorded live at our GDC event in San Francisco on March 21st, we sit down with Ludovic Bodin, author of "Atomic Scaling." Ludovic shares invaluable insights on how small teams can make a significant impact in the gaming industry, drawing from his rich background in entrepreneurship and investment.

Ludovic highlights the critical role of adaptability and empowerment, using Discord and Supercell as key examples. He stresses that Discord's success came from its ability to pivot and meet a broader need beyond its original gaming focus. Meanwhile, Supercell's triumphs stem from its dedication to small, empowered teams that are free to innovate and pursue ambitious projects. Ludovic underscores the importance of leadership that trusts and grants freedom to its team members, allowing for creativity and innovation to flourish.

Key takeaways from our conversation include:

• Adaptability: Ludovic illustrates how Discord's strategic shift was pivotal to its success.
• Empowerment: He points out that Supercell’s achievements are due to its small, but mighty teams.
• Leadership: Ludovic emphasizes the value of giving teams the trust and freedom to explore.
• Balance: He also highlights the necessity for leaders to find the right mix between creativity and analytical thinking.

This discussion is a gem, full of practical advice on achieving outstanding results with a lean approach.

?? Tune into the full episode for Ludovic’s comprehensive guide on leveraging small teams for big growth in the gaming world.

The Future of Mobile Gaming is here!

We’re in an exciting new phase of mobile game development. AI is changing the game, making everything from design to playtesting simpler. And now, gaming has outgrown both the movie and music industries in terms of earnings (Source: Forbes).

We can't wait to see what's next, and here's our view on the future: