Game Changers: Our Take on Top Industry News - August 9, 2023

As a premier strategic video game PR agency, we stay tuned into the news and actively engage in discussions surrounding an ever-evolving industry. Check out the stories we’re talking about this week, as seen through the lens of public relations professionals, below:

• Baldur’s Gate 3 was released last week and has been a remarkable success, garnering over 571,000 concurrent players across Twitch and Steam. Additionally, the sheer demand from players attempting to download the game overloaded and crashed Steam, a massive digital video game storefront. Strong viewership on Twitch was boosted by popular streamers including CohhCarnage, who voice-acted and provided motion capture for the in-game character Naaber. The title boasts a 96 on Metacritic, tied with The Legend of Zelda: Tears of the Kingdom for 2023’s highest-rated game.
• Independent game designer Luc Bernard created a virtual museum about the Holocaust inside Epic Games’ popular battle royale game Fortnite. Bernard built the museum within the game to reach a broader audience, specifically individuals who cannot visit exhibits or sights educating about the Holocaust. While players' avatars will populate the museum, emotes and dances will be disabled to maintain a respectful atmosphere. The project reflects a growing trend of using technology, like the metaverse and virtual environments within video games, to educate people about history.

Stay in the Game with TriplePoint PR’s Podcast: Real Time Strategy

Real Time Strategy is a biweekly gaming podcast looking at the games industry through the eyes of PR professionals. Hosted by Kaitlyn Red Wing and Sam Mosher, the show dives into all aspects of the gaming industry, where they share trade tricks, interview industry experts, and highlight PR in your everyday gaming.?

Last week we were joined by iam8bit founders Jon Gibson and Amanda White to break down the company’s history, growth, and mission to celebrate gaming communities.

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The TriplePoint Video Game Index

The TriplePoint Video Game Index (ticker: GAMER), designed specifically for investment professionals, includes thirty-nine major stocks from the global video game industry that represent the sector. It is owned and composed by TriplePoint and calculated by S&P Dow Jones Indices. We’re not just an industry vendor but also a member of it.