Game changer for the Real Estate Industry: RealVitalize

Coldwell Banker’s latest game-changer is the RealVitalize program, powered by HomeAdvisor. An exclusive offering for Coldwell Banker Residential Real Estate Southeast Florida area clients to prep their homes for sale. We cover upfront costs and get paid back when your home sells.

"Home sellers are looking to real estate professionals to offer integrated solutions to ease the process of the real estate transaction,” said M. Ryan Gorman, president, and CEO of NRT. “Through a participating Coldwell Banker brokerage, sellers who choose to utilize the program benefit from a home improvement process that is more convenient while positioning their home for maximum appeal. We believe RealVitalize gives our affiliated agents a distinct and competitive advantage in their marketplace without the burden of having to manage the home improvement process, unlike other programs. This is a win-win for all parties involved."

Ron Ellish from Ellish Homes selected Rose & Dean Sklar Coldwell Banker’s Top agents to list their new construction luxury home for sale in Weston, Florida. Rose Sklar, a luxury marketing specialist, using her vast connections of luxury home stagers, was able to bring together Luxury Staging by Michael Gray, a dedicated Home Advisor project consultant to their Luxury Windmill Reserve listing where he created a masterpiece. The Team walked the project to determine the best return on investment. By staging the Wow rooms of the over 8,000 square foot two-story estate home, we are providing the ability to sell faster and for a higher price. After just two short weeks, using High-Resolution photography, videography, and aerial photography, this luxury masterpiece is UNDER CONTRACT. 

This program, powered by HomeAdvisor, is an exclusive offering for Coldwell Banker clients and continues to build on HomeAdvisor’s vision to create deeper relationships with customers, provide more value for its participating service professionals and meet customers wherever they need home services. The brokerage will cover the upfront costs of the luxury staging, which will be repaid by the seller/developer when the property sale closes or the listing expires. There are no additional fees to participate in the program and no minimum listing price.

The program can give the option to make non-structural home improvements and repairs using a service professional from the Home Advisor network. The program is also available to current home sellers who want to enhance their home to help achieve optimal offers.