Gabe Lullo - CEO at Alleyoop. "Cold Calling Is Not Dead.”

Gabe Lullo - CEO at Alleyoop. "Cold Calling Is Not Dead.”

"Cold calling is not dead. Cold calling is hard, but cold calling is not dead. …we only do what the numbers show us. I do content five to seven times a week on LinkedIn. Everything we talk about is just journaling and diarying what we have done the week before. We're just talking literally at the kitchen table on LinkedIn at the end of our day, about what we're doing and what's working. Cold calling is not dead. Bad cold calling is dead. You have to be good at this. This is an extremely difficult skill that takes years of training and patience and understanding. And it's not like, here's a list, here's a phone and go get them good luck. And in six months, if you're good, I'll promote you to an AE. That's what a lot of companies are relying on with regards to cold calling and that for sure is deader than dead. …but leveling up our SDRs with best in class technology and amazing ability to communicate effectively with their words is way to do it for sure."?

About The Episode:

I've been doing business development for over 5 years now.

You know what my biggest fear is? an empty calendar.

The absence of meetings.

Every person in sales knows this. You need meetings. You need people in front of you. Then you can work your magic.

Getting those meetings? not that easy.

Enter the SALES DEVELOPMENT REPRESENTATIVE, the SDR. Their only job is to prospect clients, generate leads, and take them to meetings.

It's a hard business to be in I tell you. But the best SDRs? oh they have FUN. Every new day is an opportunity to uncover new opportunities.

How do you assemble a team of great SDRs? how do you get the best of them?

Those are some of the questions I will ask today, to my amazing guest, Gabe Lullo... an experienced leader in the space, who, let me just tell you a few numbers... has trained over 8,000 salespeople across diverse businesses and, during his tenure in Alleyoop, he has personally hired and managed more than 1,500 SDRs...

Enjoy!

About the guest:

Gabe Lullo is the CEO of Alleyoop, a sales development agency working with industry giants such as ZoomInfo, Salesloft, and Adobe.

He has trained over 8,000 salespeople across diverse businesses and, during his tenure in Alleyoop, he has personally hired and managed more than 1,500 SDRs.

With over two decades of experience in sales, marketing, and executive recruitment, his strategies have significantly driven Alleyoop’s growth and shaped its corporate culture.

Beyond his career accomplishments, Gabe graduated from the Barney School of Business at the University of Hartford and his leadership ethos is rooted in cultivating environments that prioritize both professional development and individual success.

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About "The Future Of The Future" Podcast:

Mateo interviews Technology Leaders to talk about everything and anything related to Technology and the Future. Guests open up about their stories and opinions on cutting edge topics, in an informal conversation tone.


Chris Sprucefield

C.O | R&D @ EmberLabs

4 个月

Cold calling is your expressway into the phones block list... No caller id? autoblocked. Want to sell something, mail. I xan always delete it at my leisure... Don't barge your way into my day with an unwanted call that is not urgent. You don't have that right, and as a cold caller, learn to take a no as a no, as if you carry on, it's now open warfare between you and the mail blocklist. Cold calling is dead, unless you have truly done your homework and managed to identify an actual real need in the first five seconds, and that has yet to happen..

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