The Future of Working From Home for SMEs: Creating a Win-Win Strategy
Susannah Brade-Waring, MSc, FRSA
Helping Owners, Leaders, Managers, and Teams Thrive in Their Work ?? Leadership & Management Development Specialist ?? Business Growth Facilitator & Coach ?? Team Building Wizard ?? Send me a DM
Welcome to Take an Aspirin, the Business Leaders' newsletter from Aspirin Business Solutions! This is a monthly release containing our best practices, tools, and advice to help build strong businesses, motivated teams, and confident leaders.
In today's email:
This month's newsletter is a bit different, given that the Aspirin team took a well-deserved break in August. So while we haven't got a dedicated topic of the month, Susannah has some cracking book recommendations that she picked up over the summer. Scroll to the bottom to find those!
We're also sharing a little about a subject that's got everyone talking: the future of Working from Home (WFH).
Recent years have seen a dramatic shift in power from employers to employees, a phenomenon significantly driven by the rise of Working From Home (WFH). As the geographical boundaries of employment collapsed, recruitment agencies thrived, salaries rose, and many workers opted for early retirement or part-time positions. Large tech companies, once WFH champions, are now demanding a return to the office. But where does that leave Small and Medium Enterprises (SMEs)? This article aims to help SMEs navigate these complexities, offering practical tips for making WFH a win-win scenario.
The Tipping Scales – From Employer-Centric to Employee-Centric
WFH initially acted as a catalyst for employee empowerment, giving workers more control over their schedules and work environments. But now, tech giants are reverting to office-based models, forcing employees to reconsider life choices they made based on WFH possibilities. This abrupt switch has emotional consequences for workers who've already adapted to a remote lifestyle. So where do SMEs fit in this evolving landscape?
Working from Home (WFH) initially served as a liberating force for many employees. It allowed for a reimagined work-life balance and led to significant life choices. People moved to quieter suburbs, sold their cars, and celebrated the freedom of a commute-free life. Just imagine: One minute you're sipping your morning coffee in your kitchen, the next, you're logged into a meeting—no rush hour traffic, no train delays, and no stress.
Now, imagine that being suddenly stripped away. Large tech companies are reverting to an office-first model, leaving their workforce scrambling to readjust. The implications are real and far-reaching: You may need to relocate closer to work, buy another car, re-enrol your child in a different school, or sacrifice the hours you regained from not commuting, potentially impacting your mental and physical well-being. All of these changes can be jarring, causing not just logistical stress but emotional turmoil as well.
So, where do SMEs fit in this evolving landscape? With large companies setting the trend, the looming question is whether SMEs will follow suit or pave their own path.
Why Work From Home Can Be a Game-Changer for SMEs
The ability to hire from anywhere has particularly benefited SMEs, who may not have been able to compete with larger companies on salaries or amenities. Beyond just recruitment, WFH has provided operational flexibility, benefiting both employees and employers. While some SMEs have been cautious about full-scale WFH implementation, this caution can be an advantage, allowing for a more tailored approach.
Strategies for Effective Work From Home Management
Managing a remote workforce comes with its unique challenges and opportunities. Here are some tailored tips to help SMEs make the most of WFH arrangements:
1. Redefine Performance Metrics
Move away from traditional KPIs that focus on 'presence and busyness at their desk.' Instead, concentrate on 'measurable outcomes and activity.' It's results that matter, not just seat time.
2. Weekly Check-ins for Alignment
Establish a weekly routine for check-ins where each employee shares their Top Wins, a Concern, and their Top Priorities for the week ahead. Ensure these virtual meetings happen via video conferencing platforms like Teams or Zoom. It's crucial for rapport and helps gauge the team's well-being and engagement level.
3. Make Career Development Visible
Traditional watercooler chats about career progression are not feasible when WFH. Thus, planned conversations should replace or back up casual chats. Schedule these talks and document plans, ensuring employees feel acknowledged and valued by the leadership. It's an effective way to reduce staff turnover.
4. Hone Your Remote Management Skills
Effective management of a remote team requires a different skill set than in-person management. Invest in your abilities to communicate, empathise, and problem-solve from a distance. If you're unsure where to start, seek external guidance or training.
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5. Establish a Conducive Work From Home Ecosystem
For WFH to be effective, both employers and employees must create an environment conducive to productivity. As an employer, set expectations about what that environment should include, and be prepared to offer support where necessary:
Just as employees are expected to adapt to this new way of working, employers should also consider how they can support their staff in setting up an effective home office. This could mean offering subsidies to cover part of the home-office costs (especially if there are not enough desks for each person to work in the office), but you could also ask the employee to provide these if they prefer to work from home rather than at the office which has already been set up for them. The investment not only enhances productivity but also signals to your team that their comfort and well-being are a priority, further cementing the win-win nature of WFH arrangements.
The Real Costs and Work-Life Balance Equation
When contemplating the future of work, SMEs must recognize that employee satisfaction isn't just a soft metric; it's a powerful driver of overall WFH effectiveness.
The equation can be expressed as:
Squaring "Employee Satisfaction" emphasises its exponential impact on productivity and overall effectiveness, providing employees are well-managed and have a home set-up that helps them perform well.
If we force a return to the office, we risk drastically reducing this crucial variable, jeopardising the entire equation. The loss of work-life balance, increased commuting stress, and potential additional expenses can directly undermine employee satisfaction—and thereby productivity.
Let's do the math in a way that uplifts everyone.
Susannah's Book Recommendations
The Subtle Art of Not Giving a F*ck - Mark Manson
If you've ever found yourself entangled in the ceaseless quest for happiness and success, only to be met with stress and emptiness, then "The Subtle Art of Not Giving a F*ck" by Mark Manson is your much-needed wake-up call. ??
You may have grown tired of the relentless pursuit, of always feeling like you're not enough. This book is the refreshing antidote, teaching you to embrace the hardships, to be selective about your battles, and to focus on the process rather than the end goal. With pearls of wisdom like using failure as tuition for success and prioritising what genuinely matters to you, this book offers a bold, no-nonsense approach to living a fulfilling life. You'll find it liberating to accept your flaws and limitations while committing to what's truly essential. A life well-lived is one where you contribute, where you own your choices and their associated pains, and this book guides you precisely on how to do that. It's not just a read; it's a transformative experience.
The Digital Playbook - Stephen J Andriole
"The Digital Playbook" by Stephen J Andriole is a godsend for helping to understand?the complexities of steering your business through the rapidly evolving landscape of technology. ??
Just as you wouldn't leave home renovation to a stranger, this book argues that Digital Transformation (DT) should be an in-house initiative, with guidance for leadership akin to a captain navigating a ship. Imagine navigating not just local waters but a global ocean, as the book also emphasises the importance of a worldwide perspective. With AI poised to be the 'electricity' of our era, this playbook doesn't shy away from discussing its impact on the job market, drawing comparisons to the seismic shifts caused by the industrial revolution. What sets this book apart is its practical guidance: it offers a structural blueprint in the form of the LLP model, emphasises the need for specialised plans for innovation and commercialisation, and stresses accountability, all while equating team collaboration to a well-coordinated construction project. If you're looking for a road map for a seamless digital transformation, complete with tips on recruitment strategies and talent retention, this is your ultimate guide. A compelling read that's as tactical as it is strategic.
The Diet Myth - Tim Spector
If you're tired of traditional diets that don't seem to work and you're looking for a holistic approach to nutrition, "The Diet Myth" by Tim Spector is your go-to guide.???
This book dismisses one-size-fits-all diets and dives deep into the significance of your gut microbiome, likening it to an internal garden that thrives on diversity. From endorsing intermittent fasting as a digestive 'holiday' to stressing the importance of organic, fresh produce, it offers innovative, actionable advice. Consider it a crash course in modern nutrition that covers everything from the magic of olive oil to why you should stand up and move every hour. The book serves as a practical, evidence-based handbook for anyone seeking a more thoughtful, personalised approach to health and well-being. A must-read for a smarter, healthier you.