Future Visions: Virtual Fashion ‘The Future in the Making'

??Virtual Fashion ‘The Future in the Making'

Latest technologies are shaping the future of fashion. Mike Charalambous Angelides , CEO Threedium and Carine La Roche ,Head of Global Partnerships DRESSX discuss technological solutions that can fill in multiple gaps in the market.

??Threedium is the world's most powerful no code web 3D/ AR engine that is creating high quality experiences for multiple businesses to bridge the gap between online and in-store customer journey. The platform allows brands, agencies, and SMEs to digitize their assets at scale and publish immersive content to digital, physical, or metaverse channels.

??Global luxury and fashion firms digitize and grow their supply chains and commerce. As seen by Threedium's collaboration with 普华永道 and significant integrations with Salesforce and other platforms, big organizations are already making investments in the emerging field of digital transformation.

??As the market of digital twins is expanding since the past 3 years there have been more than 10,000 live and published 3D solutions across the web.

??Since digital twins need to be interoperable, companies can learn from this 3D engine on how to keep building different technologies and functionalities. A few of the ways they are altering the digital world include AI driven web3 builders, auto compressing digital twins, a vast library of empty 3D models and textures, patent-pending 3D AD formats, and scalable gaming commerce distribution.

??Global leader in digital fashion DRESSX develops the latest technologies for the B2B market. The platform is constantly expanding digital fashion and the metaverse ecosystem through utility based technologies, partnerships and community centric approach.

??Several technologies are enhancing the Web 2.5 digital. Photo dressing, empowering campaigns through animation, avatar dressing, AR filters, AR pop up, White label AR and Pop Up are some of the greatest solutions. Emerging tools can help customers understand the creative vision behind the product.

??The large ecosystem of the Metaverse and Web3 is growing with the utility based NFT strategy for owners and partnerships with Web3 companies like Roblox NAVER Z (ZEPETO) Somnium Space

??In- store AR pop is bringing augmented reality experience in stores, events and windows with a branded environment like the one in Art Basel Miami with .

??Imagination and creativity will continue to thrive digital fashion into the new world which can further help in evolving supply chain and globalization.

??Digital assets created for worldwide campaigns can help reduce water consumption and environmental impact. Understanding the importance of responsible fashion practices can help brands lead the way in this space.

???As we progress towards a phygital future, the use of AR and VR by companies can convey the creativity behind their products and the brands.

??New metrics can extract new consumer behavior data, allowing companies to improve metrics that can benchmark emerging KPIs and take into account demystifying the current age of consumer behavior for Gen Z.

??The two visionaries show that there are ways to produce less and more sustainably. A great way to proceed towards the future of virtual fashion. The evolving ecosystem is providing unparalleled possibilities for brands to enhance customer engagement and optimize their supply chains.

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