The Future of Perkins American Food Co Is Here; Unveils Highly Anticipated Flagship Restaurant in Orlando

New ‘tude, New Food & New Restaurant Mood debuts on March 19

ORLANDO, Fla.--(BUSINESS WIRE)--Perkins American Food Co. is ushering in its evolution with the unveiling of its highly anticipated flagship restaurant in Orlando, FL on March 19. The location signifies a major milestone in the brand's evolution. It reinvents family dining by showcasing a fresh, modern interpretation of the authentic American dining experience that Perkins has offered since 1958.

“While we honor our roots, we are redefining our brand to resonate with today’s dynamic diners. Our team has meticulously reimagined every detail—from menu innovation and interior design—to create a flagship location that serves as a blueprint for future growth and sets a new standard for modern American hospitality.”

The flagship restaurant will showcase a new state-of-the-art design, designed by Aria Group, that combines contemporary aesthetics with the brand's heritage. The venue spans 3,500 sq. ft. and offers a bright and inviting atmosphere, showcasing how modern American hospitality comes to life. With an exterior patio and chic design elements, this is the new face of Perkins.

“We have put a lot of heart into ensuring that our new location embodies everything that Perkins represents,” said Toni Ronayne, President of Perkins American Food Co. “While we honor our roots, we are redefining our brand to resonate with today’s dynamic diners. Our team has meticulously reimagined every detail—from menu innovation and interior design—to create a flagship location that serves as a blueprint for future growth and sets a new standard for modern American hospitality.”

New ‘Tude, New Food

One of the most notable changes with the Flagship restaurant concept is the revamped menu. The Perkins culinary team, led by Vice President of Menu Innovation Mindy Armstrong, has crafted a menu that reflects the tastes of today’s guests. The offerings focus on American classics that guests know and love, while also modernizing these dishes to align with current cravings.

“It’s been a fantastic journey to reinvent the Perkins menu, adding creative, chef-inspired dishes,” said Mindy Armstrong, Vice President, Menu Innovation for Perkins American Food Co. “We are thrilled to unveil this entirely new lineup for guests to explore and enjoy for breakfast, lunch, and dinner.”

The menu features a variety of breakfast favorites that Perkins is known for, including omelets, bennys & toasts, Build-Your-Own-Breakfast, Fresh Cracked Classics, and specialty Griddle Greats. In addition to these classics, the new menu introduces exciting options such as shareable appetizers, a lighter eats section, burgers & handhelds and Perkins plates, ensuring there’s something for everyone to enjoy.

Boba and Bubbles Beverage Menu

Perkins is shaking things up with a brand-new innovative beverage menu! Enjoy bakery-inspired frozen drinks, boba chillers, craft refreshers, and signature cocktails. That’s right, we are introducing craft cocktails, like frozen margaritas, mojitos, and the decadent Irish coffee freeze, to pair with our selection of wine, beer, and mimosas.

Grand Opening Event

Perkins is celebrating the grand unveiling in a big way! Join the festivities on Wednesday, March 19 starting at 6 AM where the first 100 guests in line will receive an exclusive Perkins American Food Co. mug. Plus, there are even more perks! Guests can enjoy the new menu items with a Buy One Get One Free Meal offer all day long. Additionally, guests can enter for the chance to win Free Perkins for a Year. Guests that sign up for the Rewards e-Club will receive a 20% discount on their next visit. Rewards club members also get access to the latest Perkins offerings and exclusive events.

For more information on Perkins American Food Co., including locations, visit https://www.perkinsrestaurants.com.

About Perkins American Food Co.

Perkins American Food Co., formerly Perkins Restaurant & Bakery?, is the latest evolution of the heritage brand that is as American as apple pie. Grounded in tradition and their key pillars of value, quality, and service, Perkins boasts the same heart and soul since its founding in 1958, but with a new attitude. The brand serves up American classics of yesterday that meet the tastes of guests today, generously portioned and priced just right. Their hospitality, accentuated with a strong commitment to kindness, continues to shine through as a key differentiator along with innovation to continually evolve and offer guests what they want and crave.

Perkins currently operates nearly 300 company-owned and franchise locations across the U.S. and Canada. The company is owned by Ascent Hospitality Management.

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Press Release - The Future of Perkins American Food Co Is Here; Unveils Highly Anticipated Flagship Restaurant in Orlando