The Future of Outbound: A New Era of LinkedIn Lead Generation for B2B Sellers. Human vs. AI.

The Future of Outbound: A New Era of LinkedIn Lead Generation for B2B Sellers. Human vs. AI.

It’s 2024, and Founders and CEOs still lie awake, pinned by stress and uncertainty, plagued by the almighty question: “How do I generate a consistent flow of leads into the business?”

With all the AI, all the data, and all the software that’s been sold…

This is where we are.

Which, to me, means there has never been a more exciting time to be alive!


And I mean that!

Here’s what else I know:

The world of lead generation is evolving, and it’s about damn time. For too long, businesses have been overcharged and underwhelmed by promises that lead nowhere. Companies are charging $5-$10k a month, taking 12-15 days to launch a campaign, and then delivering excuse after excuse as to why the results aren’t there.

What is the average lead cost?

In the latest Demand Generation Benchmarks Report,?the average cost per lead was?$198 .?

But that’s a useless stat—?

The data is so skewed that even Hubspot couldn't use it, as it varies drastically by sector and industry vertical. Other variables may include your target market and the competition in your sector. It's no surprise that the cheapest leads are in the retail industry and non-profits.

So, has the cost per lead gone down?

That depends. Go back in time with me.

I was there. The year was 2021, and my lead generation company was starting to boom. What I learned over the next 18 months was vast, but one lesson stood out above all:

Lead generation doesn’t need to cost as much as it does.

Lead generation can be done with software and automation, and those who say it can’t need to bring their data to the table because the data strongly says that it can be done with automation without a human performing the tasks.

I’ve spent the past 18 months crafting that solution alongside our team of investors, advisors, and technical partners.


That solution, the future of lead generation at a low cost, is MAGNETIC MAIL.


Think about it—does your current software provider care if you succeed on their platform without spending six figures?

How about any software providers you've ever worked with? 1, maybe 2? Out of 100+?

They’re measured on net activations and net retention.

They get large sums of money and then go on hiring sprees, suddenly leaving you wondering, wtf, and where did everybody go? Where is this amazing team they promised me?

You’ll hear from them when you kick off and one month before your renewal.

There was a slogan shared on LinkedIn this past week from a C-Level Leader I worked with in the past that made me spit my coffee out:

“Win back buyer trust with AI.”

That was the pitch his company settled on.

Full Stop.

That's like saying, "Believe everything you see in this fall's political advertisements!"

If I’m pitching the latest nonsecure tech probing into your prospect’s brain for every minute detail, is that building trust? No, that’s building tech.

You build trust by having more human conversations.

That’s what we’re driving.

More meaningful conversations.

That’s why we’re introducing the future of lead generation, starting at $500 monthly!

Because it’s not about how much you spend; it’s about how much you get back.

And when that happens, you’ll spend more.

We feel so strongly about it that we guarantee 10 Interested Prospects on the Rainmaker Package.bIf it doesn't work, we will run it until we reach 10 interested prospects, or you will not pay.

(Click the image below to head to our pricing page.)


While many lead gen companies are busy charging $5-8k for cookie-cutter campaigns, and email-only services are flooding inboxes with AI-generated noise, we’re taking a different path.

We know a world-class message delivered across the right channels makes all the difference. That’s why we lead with LinkedIn and amplify your outreach with a coordinated effort across five key channels: email, SMS, LinkedIn, voicemail drops, and video.

But it’s not just about the message but the method. By scaling email domains to match your TAM, we ensure you get the necessary meetings without breaking the bank. This isn’t just about cutting costs but maximizing your ROI with a strategy designed to win.

In a world where quick fixes and empty promises are the norm, we’re here to bring integrity back to lead generation.

With Magnetic Mail, you’re not just another client—you’re a partner in success.

The future of outbound is about real leads, real money, and real people who give a real damn about your business.

Welcome to the future. Welcome to Magnetic.


Now, there are a few things you can do.

We are releasing a new offering that will give you a 1:1 success coach offering, us writing your sequence, populating your data, and holding bi-weekly strategy meetings.

You will also receive our top 20 plays for the top, mid-funnel, and bottom of the funnel.

Join the waitlist for the MAGNETIC METHOD release that drops in 9 days

If you are a Founder, CRO, or Sales Leader and you want to see how MAGNETIC could help your team build a Lead Generation or Content Strategy, or preferably both, then see if we can help!


Peace!


Steve

Founder/CRO

MAGNETIC

[email protected]



Phil Colella

Territory Manager - ON | Managed IT Services, Network, Security & BCDR

2 个月

The wait list form is broken. I’m unable to get past the last question to submit at the end.

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