The Future Of Gaming, Virtual Shoes And Twitter Product Drops
Alessandro Bogliari
Inc. 500 Founder | Co-Founder & CEO at The Influencer Marketing Factory | Global Influencer Marketing Agency | Expert in Influencer Marketing, Social Commerce, The Creator Economy | Work with Fortune 100 Companies
The future of gaming is on Meta?
Last week Meta launched Crayta, a collaborative gaming platform, “that lets you build and play games with your friends in real-time.”
Photo Credits: Meta
As explained by Meta’s blog post: “Crayta on Facebook Gaming runs on Meta’s cloud-streaming infrastructure, the same tech that powers cloud games on Facebook. Cloud streaming enables deeper game and world-building experiences.”
Meta wants to allow game development to be more accessible for both gamers and developers, while also expanding the Metaverse, connecting the 2D experiences with the future 3D experiences.?
Twitter Drop
“Picture this: Your favorite brand announces that it's dropping a new collection in a few weeks. The weeks fly by and on drop day… you completely forget about it. And that hot new item you wanted? All gone.”
This is the premise shared by Twitter to announce their brand new feature, called “Product Drops.” For now, it is available in the US to selected merchants, such as Dior, HomeDepot, and LEGO Group.
Photo Credits: Twitter
“With Product Drops, when a merchant Tweets about an upcoming launch, you’ll see a “Remind me” button at the bottom of the Tweet.
With one tap, you can request to be reminded of the Drop.
On launch day, you’ll get an in-app notification in your notifications tab 15 minutes before and at the time of the drop, so you can be among one of the first to shop on the merchant’s website and (hopefully) beat out other shoppers.
When you click on the notification, you’ll see a “Shop on website” button to purchase the item on the merchant’s website.”
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You can now watch Live Comedy Series on TikTok
As reported by The Hollywood Reporter, “Pearpop, a creator content and collaboration platform is launching a subscription comedy series hosted by the creator Jericho Mencke that will stream exclusively on TikTok’s live events platform.
Photo Credits: The Hollywood Reporter
In the series, Finding Jericho, Mencke will host comedic interviews with a range of characters — including a clown from Craigslist — as he explores broad themes like laughter, hobbies and confidence. The show is produced by Pearpop, the creator platform co-founded by Cole Mason, Spencer Markel and Guy Oseary. Pearpop executives Zack Bernstein and Austin Sokol, as well as Mencke, serve as executive producers.”
It’s an eight-episode series that will cost $4.99 per user, the first two episodes will be available for free on June 2.?
Gucci ?? Roblox
Remember last year a digital Gucci bag was sold on Roblox Marketplace for $4000? This happened at the Gucci Garden Experience.
Photo Credits: Gucci
Now, Gucci is back with a permanent space called “Gucci Town” on Roblox. As reported on their website: “Gucci Town is a place to discover more about the House and its heritage alongside the creative vision of Alessandro Michele, as well as to express one’s own individuality and connect with like-minded individuals from all over the world”?
You can try on virtual shoes on Amazon
Amazon Fashion recently announced the introduction of “Virtual Try-On for Shoes”, a new interactive mobile shopping experience to help customers make better shopping decisions.?
“Amazon Fashion’s goal is to create innovative experiences that make shopping for fashion online easier and more delightful for customers,” said Muge Erdirik Dogan, President of Amazon Fashion. “We’re excited to introduce Virtual Try-On for Shoes, so customers can try on thousands of styles from brands they know and love at their convenience, wherever they are. We look forward to listening and learning from customer feedback as we continue to enhance the experience and expand to more brands and styles.”
Brands that decided to showcase virtually their shoe collections are: News Balance, Lacoste, Saucony, Asics, Reebok and more. The virtual experience is available for now in the US and Canada for IOs users and it will be launched on Android soon.
Digital Marketing Specialist @ Educate 360 | MBA Candidate, Social Media Expert
2 年Fascinating stuff! Excited to see these develop further.