Future of Fashion and Immersive Realities
W define our own Reality!

Future of Fashion and Immersive Realities

When it comes to technology and web3, everyone knows the buzzword 'Metaverse' as the answer but the truth is Metaverse is still under construction. No one has realised it completely and even if the products are made, they are not integrated to be fully interoperable on cross-platforms. Thats where we can come together, collaborate with the community and do something truly magical.


For a functioning VR network to exist and sustain for years to come, we need to think about utilising a lot of other elements outside VR as well to become somehow part of this journey. By that, I am referring to Augmented Realities, Hybrid Fashion, Fusion Methodologies, and the use of Artificial Intelligence to reinterpret and reimagine the existing scope of content production and platforms that facilitate the process. I have been researching a bunch of readily available app /web integrations to start with the journey of AI-based visual/music production apps but I feel this is one area where we can bring the focus and create more companies/ startups around.

This is me standing with my friend, wearing costumes for campaign to raise awareness about Light Pollution and Dark Skies . The dress and prop/tech pieces designed by me in year 2020


Above is the image which showcases me posing alongside my friend Rayan, in costumes/ tech prop pieces designed by me. The costume I designed was inspired by the idea of Dark Skies, for the campaign to raise awareness about light pollution, with more and more integration of light through screens/laptops/phones and now VR Headsets in our life. This costume performance is about changing times and new lifestyle we are all part of. Digital/ Hybrid fashion was used to talk about negative impact caused by Light Pollution.

Digital fashion has been given its due share and space within initiatives of the Metaverse and immersive art experiences which is only going to grow.

Some Important fashion houses and brands transitioning to digital fashion/hybrid reality models?are Adidas,?Prada Group,?Gucci,?Nike,?DOLCE&GABBANA,?Salvatore Ferragamo,?RTFKT studios?Ready Player Me?Daz Studio?DRESS X?@Tribute?THE DEMATERIALISED



All these brands are doing a splendid job at making fashion more accessible but I would love to see them pushing the limits of digital reality and making Augmented Realities part of physical Fashion in innovative ways. @Metavisionaries

VR and digital fashion terms are widely known but Hybrid and Fusion arts need that acknowledgment so that artists/creatives of web 3 can start addressing the multitude of possibilities that the hybrid model provides.

As a Custom Wearable Art Designer / Concept Art Director myself the onset of my brand?Oshii Brownie?started with my focus on ready-to-wear items for brown people, thus the word 'Brownie' but slowly I realised that the focus of production should be quality based and not quantity. We want experiences when it comes to clothes, we want dresses to connect emotionally with either it is in the real world or the Digital. We seek relatability, innovation, and customisation.

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I would love to know how traditional fashion designers, digital fashion brands, Couturiers and 3D artists feel about their designs.


Whats your long term design strategy? Would love to know your design philosophy when it comes to fashion.
Sunil Arora ???

Technology & Growth Advisor to Global Fashion industry in 50+ countries for 39 years | AI for Fashion & Apparel

1 年

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Bharat Aurangabadkar

Phdcorner.com The Human Society for Open Source AI, STEM, and Bioinformatics (HSOSAB) & Opher Brayer PhD Startup Fundraising Women in PhD X Pretzel Ai Rent a Service Ai Models Playground Powered xSpekond xBootupworld

2 年
Mel Shapcott

Salesforce Administrator | Artist & Innovator | Web3 Consultant

2 年

Wonderful article!!

Talha Durrani

U.S. Tax Accountant

2 年

Exceptional Work!

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