Future Driven - Episode 48: Mark Carpenter

Welcome to episode 48 of Future Driven! This week, Adam Lejeunekopp spoke with Mark Carpenter, chief storyteller and co-author of Master Storytelling.

Mark started his career in marketing communications and public relations, where worked for a bank and several different high-tech and software companies where he found his passion for storytelling. He co-wrote his book Master Storytelling which focuses on using storytelling in an intentional way to drive a point home and help people understand. In this episode, Mark talks about the fundamentals of storytelling, the many lessons you learn, and why showing the human side of yourself is important.

Future Driven is hosted by Adam Lejeunekopp, CEO of the strategic marketing agency, Madak. In each episode, Adam talks to different entrepreneurs and industry leaders, discussing their careers, leadership styles, and goals for the future.

Show Notes

0:45:?Adam introduces Mark Carpenter, Co-author and Chief StoryTeller of Master Storytelling, and asks him to talk about his professional career to date.?

3:20:?Tell us a little bit about how you got into storytelling and how you built your brand around it.?

6:05:?Mark talks about the outline of the book and how his process in the book works.?

8:28:?Adam asks about storytelling in the marketing world.?

11:05:?How important is it that you show the human side of yourself?

13:00:?Mark shares his guidance on Storytelling and how that connects to personal successes vs providing value on LinkedIn.

15:00:?Adam talks about the lessons of storytelling and Mark’s foundation of storytelling.?

16:00:?Mark talks about learning lessons in storytelling and about leading with intention.?

20:10:?What does the future hold for Master Storytelling??

20:10:?Mark talks about Master Storytelling virtual workshops.

22:30:?How do you help people determine when to revisit their stories??

24:00:?In the future what will Mark be driving??

Wrap Up

This week, Adam spoke with Mark Carpenter, chief storyteller and co-author of Master Storytelling. Mark started his career in marketing and public relations but found a passion for storytelling and used his passion to write a book, Master Storytelling. His main focus moving forward is to teach others through virtual workshops and will be expanding his team.