The Future of Corporate Events: Trends to Watch
Wildfire Experience Agency
Creating exceptional activities, themes, props and events. Wildfire was ignited to give you an incredible experience.
As the Managing Director of an events company, I’m always keeping an eye on the horizon to anticipate the trends that will shape the future of our industry. Let’s dive into some of the most exciting developments and how we’re preparing to stay ahead of the curve. Plus, I’ll share some advice on how you can ensure your events are not just memorable but also future-proof.
What Are the Upcoming Trends in the Events Industry?
The events industry is on the brink of several transformative trends. First and foremost, there’s a big push towards sustainable events . These aren’t just about making participants feel good but about genuinely benefiting the planet. We’ve seen a surge in Corporate Social Responsibility (CSR) events, like our popular ‘build a bike’ or ‘cook for the homeless’ activities. People want to make a difference, and these events provide that opportunity.
Artificial Intelligence (AI) is another game-changer. While it might seem like a threat, it’s actually a fantastic ally. We’ve started integrating AI for various tasks, from collecting menu orders to more complex event automation. It’s all about making the process smoother and more efficient.
Virtual Reality (VR) is also revolutionizing our events. We’ve hosted numerous VR activities, allowing participants to explore entirely new worlds. The potential for the metaverse to host events is fascinating – imagine remote teams participating in a fully immersive virtual environment!
Interestingly, we might see a decline in virtual events as people crave face-to-face interaction again. The shared experience has been lacking, especially with the rise of remote work. Now, it’s all about creating experiences rather than just events. Think free play activity days and fun social gatherings over rigid team-building exercises.
How Are We Preparing for These Changes in the Industry?
At our company, we’re always investing in new technology, particularly VR. It’s crucial to stay ahead by finding new suppliers and building relationships with experts in various fields. We can’t be specialists in everything, so partnering with those who ensure we offer the best experiences.
We’re also keeping an eye on practical changes, like taxes on vehicles, to remain competitively priced. It’s all about being agile and ready to adapt.
What Advice Do You Have for Companies Looking to Stay Ahead in Their Event Planning?
Firstly, use the best people for the job. Don’t try to do all the research yourself. Speak to event agencies and experts – they can provide quick, informed insights into what’s available. For example, if you want to plan a sustainable event, we can quickly get you costs, availability, and activity choices.
Leverage our expertise. We have the experience and knowledge to make your event completely carbon-neutral. We have done all the legwork, finding B Corp venues and creating 100% green personalized events, plus work with partners, like Matt Grey at event:decision , who can offset the carbon footprint of your event.?
So, what’s the future of corporate events? It’s bright, sustainable, and incredibly innovative. Stay ahead by embracing these trends and partnering with those who can bring your vision to life.?
Looking for your next event? Drop me a DM ! :)