5 Proven Strategies to Help Unleash More Generosity

Are you struggling to raise money?

Here are five proven strategies to consider:

1?? Refine Your Vision

Is your vision crystal clear?

Is it big enough??

A well-articulated, ambitious vision is the bedrock of an effective fundraising strategy.

Or, more simply stated …?

Big vision communicated clearly always attracts big giving.?

Speaking of bigger ...

2?? Think Bigger

Are you underestimating the generosity of your champions?

Do you need to ask for larger gifts?

Most people are more generous than we realize.

Your champions care about your cause a lot more than you tend to give them credit for.

So be bold. Be courageous.?

Ask people to consider big gifts that match their big passion for the cause.?

3?? Expand Your Reach

Do you need to reach out to more people more often??

In fundraising, as in most things in life, persistence beats flash every time.

Need ten people to give??

You’ll probably need to talk to AT LEAST twenty people. Usually more.

Keep at it.

Fundraising is a numbers game. Sometimes it's a grind.

But ... the more people you connect with, the more people you’ll find who care about your cause.

4?? Perfect Your Communication

Do you need to communicate more clearly, more succinctly, or more often?

In a world filled with endless noise and constant distractions, communicating your message effectively AND frequently is critical.

Usually, this looks like dialing in your key message and repeating over and over again - slightly different every time.

Problem. Solution. Impact.

Problem. Solution. Impact.

Problem. Solution. Impact.

People are busy.

It’s your job to remind them how much they care.

5?? Ditch the Quick Fix

Do you need to stop spending so much sideways energy on one-off events and endless grant applications so you can focus more on people??

Asking can feel scary, and building authentic relationships takes time.?

But …

If you'll put in the hard work to authentically connect with people ...

If you'll help people see how their generosity can make a real difference …

The money will take care of itself.

Fundraising is hard. It doesn’t have to be complicated.

1. Refine your vision
2. Ask for more
3. Expand your reach
4. Dial in your communication
5. Focus on authentic relationships

Not easy. But totally doable.

Where do you need to focus?