FUNDRAISING ATOM 3: VALUE EXCHANGE

FUNDRAISING ATOM 3: VALUE EXCHANGE

A value exchange between the fundraiser and the donor/investor is crucial in any fundraising transaction. Providing something valuable to the donor/investor is key in exchange for their support. This can take many forms, from exclusive event access to heartfelt thank-you letters. What matters most is that the exchange is meaningful and satisfies both parties. #fundraising #donorrelations #nonprofit

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