The Fundamentals Of Direct Response Marketing Revealed

hey guys,

This post is going to teach you the basics of marketing for free.

Yes you heard me right free...

Ok here's why...

When I was going through my 12 years of frustration trying to 

figure out how all this marketing stuff really worked, I came

across a lot of books telling me what marketing was.


Scientific Marketing

Robert Collier Letter Book

How To Make $400 A Day in your underwear.


I studied the greats, Dan Kennedy, Robert Collier,

Jeff Paul, Joe Schroeder, Mike Dillard, and the list 

goes on and on.

But I was confused...

From the outside, it looked like magic...

I never thought I would understand what they were doing...


Then I met a mentor that **CRACKED THE CODE** for me

and let me into the inside secrets of what marketing really is and how

they do it with such ease, that once you learn it...


You are gonna be so pissed you missed it all these years...


Here is the blueprint that took me from living in my mothers' basement

to living MY DREAM LIFE IN LOS ANGELES...


Masters of influence understand & use these basic principles:

Weapons Of Influence, How Our Brains Make Decision!


1.) Reciprocation

2.) Commitment & Consistency

3.) Social Proof

4.) Liking

5.) Scarcity

6.) Authority


Persuasion Formula's: Request + Reason, Contrast Principle


7 Basic Motivations to buy any business opportunity or marketing info...


1.) Job Insecurity

2.) More Family Time

3.) Get Out Of Debt

4.) Money For Retirement

5.) Better Quality Of Life

6.) Quit Job

7.) Tax Savings


"People will do anything for those who:


1.) encourage their dreams, 2.) justify their failures, 3.) relieve their fears, 

4.) confirm their suspicions, 5.) help them throw rocks at their enemies."




What is marketing?

"Marketing is the art and science of empowering, communicating, and developing  a relationship with another human being based on THERE needs not YOURS!


9 Copywriting Formula's:

1.) Origin Story


2.) Story Of 2 Men


3.) What This Is Not


4.) They All Laughed Until


5.) Ground Floor Opportunity


6.) Taste Like Chicken  


7.) Picture This, Imagine This 

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