From Tools To Automations: Lessons, Laughs & The Power of The Virtual Summiteers
Ericka Bates
I help SaaS companies gain warm leads in 90 days or less with virtual events, without the stress of overwhelm.
How to navigate the tech jungle, build your biz & still laugh through the chaos.
Introduction:
Welcome to the wild ride of The Virtual Summiteers Peer Group! It’s like the Avengers—but for business, tech tools and events. Last Friday’s session was a masterclass in everything from AppSumo Black Friday deals to ditching venues because, honestly, who needs a “no” when you can build your own “yes”? We’re here to unpack the highlights, the roasts and why this group is your next best business move.
But first, let’s grab that TL;DR because we know your time is worth $650K (allegedly, according to capitalism).
TL;DR:
Imagine this:?
It’s Friday morning and The Virtual Summiteers Peer Group is deep into another game-changing session. Discussions are buzzing about the latest tools, strategies and opportunities for entrepreneurial success. You can almost hear the laughter as the group turns tech glitches into running jokes and every business "no" into an enthusiastic "YES!"
But life happens. Maybe your schedule doesn’t sync up with our live sessions. Morning meetings at 10am ET., school runs or let’s be honest, just needing to sleep in—whatever the reason, you miss out.
That’s why we created something just for you.
Introducing The Virtual Summiteers On-Demand Membership, your all-access pass to every session, any time you want!
With On-Demand Membership, you’ll get:
It’s the same value-packed experience, delivered on your schedule.
Can’t make it live? No problem. Your next big breakthrough is just a click away.
?? Sign Up and never miss a moment of the magic!
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Navigating the Tech Jungle: Why Tools Matter
The Virtual Summiteers kicked off with a tech deep dive—think AppSumo deals, Tidy Cal and other magical automation tools. The highlight? A breakdown of how tools like BookLikeABoss are changing the game for multi-faceted teams. Got yoga instructors? Music teachers? With agency plans, everyone gets their own slice of the calendar pie.
But let’s be real: does anyone need five calendar apps? Apparently, yes. Just don’t double-dip on user fees, folks. If a platform markets to your customers and charges you extra for them, you’ve got a recipe for sass… and a switch to another tool. (Talking to you Airmeet!)
Lessons Learned: When They Say No, You Build Your Own Yes
This group is the spiritual successor to the DIY mentality:
You don’t just build a workaround—you build a community. Founder Ericka shared her journey of creating events for entrepreneurs who dared to dream, but hit roadblocks. Her Mission: ? ? “To be the go-to strategist for SaaS founders looking to generate leads through innovative virtual events. We’re here to exceed expectations, delivering engaging experiences that drive results and create lasting value for our clients.”
The Real Talk About Revenue and Community Growth
A key question hit the room like an unexpected Zoom glitch: How do you grow a community that pays you back? Spoiler alert: You don’t just sell access; you sell results.
And the roast here? Look, if you’ve got people who still can’t click a Zoom link but want to run virtual summits, you might need a different kind of training first. Maybe a “Tech 101 for newbies”? Just saying.
Black Friday Deals and Business Strategies
For the bargain hunters in the room: AppSumo, Black Friday and lifetime deals were the vibe. Who doesn’t love snagging a $27 tool that saves $270 in headaches? But let’s keep it honest—some of these tools are one-step-above vaporware. Do your homework before you buy because nobody wants to explain to their accountant why they have a subscription to “Task Manager for Dogs.”
Conclusion: Laugh, Learn & Level Up
This session wasn’t just about tools and strategy, it was about finding the joy and humor in the chaos of entrepreneurship. If you’re tired of fluff, fake promises or yet another webinar telling you to “manifest success,” The Virtual Summiteers Peer Group is your new home.
Join The Virtual Summiteers Peer Group Today!
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