From Skepticism to Success: Someday We Will Love the Metaverse Too
Bill Tilley
Visionary in Litigation Finance & Legal Tech | Strategic Board Advisor | Driving Legal Innovation Across the US, UK, & EU
We’re over the initial hype of the metaverse. Slow user adoption and economic challenges hinder its growth. But much potential still lies within the virtual world, making it essential to continue exploring the metaverse as a long-term business focus.?
After all, some of the most successful technological innovations overcame similar challenges before gaining widespread acceptance. History has shown that technological advancements help us unlock new opportunities for innovation and growth. We will move past these initial challenges, too, to realize the full benefits of the metaverse.
Online shopping took over brick-and-mortar retail.
When online shopping hit in the late 1990s, many looked at its security and reliability skeptically. Buy items you can’t touch? Send money and credit card details into the vast internet void? No thanks.
Today, e-commerce is a major industry that generates billions of dollars in revenue annually. Amazon registered over 5.6 billion direct visits to its dot com website in a single month (May 2022). By late 2022, smartphones accounted for over 70% of all retail website visits worldwide. This shows how online ordering has progressed beyond initial desktops and tablets to become an ultra-convenient mainstay of our digital lives.
Speaking of smartphones …
When the first smartphones were introduced in the early 2000s, they were expensive with limited functionality. Though lawyers quickly fell in love with their Blackberry devices, many people felt they were unnecessary gadgets not worth the cost.?
Yet, smartphones have become more affordable over time even as they’ve gained more functionalities. With over six billion smartphones in use worldwide today, they’re an essential part of daily life for many people.
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And social media, too.
When they first became publicly available, many people saw social media platforms like Facebook and Twitter as frivolous distractions with little value beyond entertainment. Yet we’ve seen how, over time, social media has become an integral part of how people communicate and connect.?
In 2010, social media played a significant role in leading to a widespread movement for political change. During the Arab Spring, Twitter and Facebook allowed activists to coordinate protests, share news and images of current events, and connect with people in different regions for support.?
New economic opportunities await in the metaverse.
The metaverse faces similar hurdles other successful technological advancements overcame before general adoption. Several factors should motivate us to continue investigating its commercial potential.
The metaverse has the potential to revolutionize how we interact with each other online. Unlike traditional social media platforms, which are primarily text-based and rely on static images and videos, the metaverse allows us to interact with each other in real-time in shared virtual spaces. It provides much more immersive and engaging experiences.
The metaverse can also be a more secure and private environment for online interactions, as users can control their identities and protect their personal information more effectively.?
New economic opportunities also await. As more people spend time in the metaverse, the demand for virtual goods and services will rise. At a time when the latest AI capabilities threaten many knowledge workers, new vocations in producing and selling virtual products and services and other possibilities may emerge.
Amicus Capital Group believes in the potential that lies within the metaverse. We’re committed to exploring that potential as a long-term focus for our business and yours. Call 877-926-4287 today to learn how we can help you make smart investments in the metaverse.