From Seller to Buyer: Rethinking the Process
In 2023 the question will be more important than ever which sales approach for cloud or SECaaS offerings will be most successful? I strongly believe that?it is crucial to rethink the process for sales to succeed. The classic sales process still focuses too much on the requirements of the selling company. It is much more important to put ourselves in the buyer's shoes. Therefore we must?understand how to convey the value-add contribution of a solution better, as described in this?blog.??#ZeroTrust,?#cloud #cybersecurity #transformation #SecasaS