From Revio to Precium: positioning for global growth.

Cape Town, (June 3, 2024). In payments, the only constant is change. The proliferation of new payment methods has unlocked access for local and global brands to emerging market consumers, transforming market potential and inclusion. But international expansion is not as simple as adding another payment method, especially in frontier markets. Global merchants must navigate unfamiliar (often opaque) regulations and exchange controls, unpredictable macroeconomic climates, and unique payment cultures – eclipsing growth with uncertainty and complexity.?

Over the past 18 months, Revio experienced radical growth in its team, product capabilities, and merchant base. Far earlier than we expected, our payments platform attracted the attention of global merchants looking to deepen their reach and realise the full potential of African consumer markets. These merchants demand the highest standards of security, processing reliability, and localisation expertise to support their expansion ambition.?

Our foundations as an enterprise-focused payment platform positioned our team to be the partner of choice, offering seamless access to local payment methods through a single integration – with the stability, scalability, and flexibility they expect; the operational support they need; and the expertise they value.?

In light of this global trajectory, we are excited to announce our rebrand to Precium: the first African payment platform purpose-built for enterprise.??

The back-story

In the six months since announcing our $5.2 million seed investment from global investors, Precium tripled our monthly recurring revenue and acquired some of South Africa’s largest brands as customers. In doing so, we extended our international reach with a pipeline of global merchants representing more than $100 million of monthly total payment volume.?

This exponential growth also attracted the interest of global businesses inside and outside of our industry with similar sounding names to Revio. After careful consideration, we decided to rebrand to future-proof our growth and global presence, and to clarify the position we wish to occupy in a cluttered industry. We have leveraged this moment as an opportunity to reflect on our business and brand, and are excited to re-introduce ourselves as a home-grown company with the ambition to make a global impact.??

Reintroducing ourselves

Our mission at Precium remains unchanged: we help merchants never miss a payment. Our goal has always been to build solutions that can simplify payment complexity for enterprise merchants and increase success rates. In this next chapter, we are deepening our capabilities, to address payment failures previously unsolvable in the South African market.

This rebrand signifies our continued commitment to creating world-class payment solutions with hyper-local relevance and expertise. We are doubling down on our position as the payment infrastructure that enterprise businesses need to abstract complexity, adapt to changing market and consumer trends, and optimise payment performance.

We believe that the next ten years will see merchants become increasingly strategic about which payment methods they expose to their customers, uncompromising about success rates, and demanding flexible payment technologies that can enable masterful customer experiences.?

We are excited to build on our position – now as a global category leader – to help merchants get more from their payment capabilities and transform payments into a competitive advantage.?

– Nicole Dunn, Co-founder and COO at Precium.