From Monarchs to the Masses: Homoeopathy is set to turn more heads
When King Charles recently chose Dr. Michael Dixon to lead the medical wing of the Royal Household, the news made headlines of major tabloids worldwide. No, not because of Mr Dixon’s fame or popularity; but thanks to the fact that, a practising general physician by profession, Mr. Dixon is a big-time advocate of traditional medicines. He is a firm believer that “traditional remedies can play a significant role in patient care.”?
While the never ending debate of “does it work or not” continues, let’s take a pause and clap for this age-old remedy system that is yet not ready to give up. Yes, we are talking about homoeopathy, a “like cures like” treatment discovered back in the 19th century by a German physician Samuel Hanhemann. Fast-forward to the 21st century, homoeopathy has certainly carved out its own quirky corner when it comes to holistic healing.
Surging Popularity in the Global Market
The new year indeed became happy for companies who deal in traditional medicine or services, when WHO announced its decision to include terminologies used in traditional medicines like homoeopathy, ayurveda and unani into its International Classification of Diseases (ICD) list. This development is set to open up massive possibilities of large-scale scientific research and evidence generation, leading to a significant and lasting impact in healthcare.?
Moreover, a recent survey conducted by WHO reveals that the global market for traditional medicines is expanding at an unmatched rate - a projected annual growth of 8% over the next five years.? If we talk about homeopathy, the global market size is projected to reach US$ 1377.9 million by 2028, from US$ 854.4 million in 2021, at a CAGR of 7.0% during 2022-2028. ?
Big League of Endorsers
Remember when David Beckham broke a bone in his foot right before the 2002 World Cup? The football star had to undergo intensive treatment, which also included homoeopathy. Yes, you heard it right. Since that incident, Beckham has been a big endorser of homoeopathic treatment; especially Arnica - a well known homoeopathic remedy for inflammation and pain. But the list doesn’t end here. From Usain Bolt to Catherine Zeta Jones, Pamela Anderson, Monica Bellucci and even former Beatles star Paul McCartney, all have time-n-again voiced how the inclusion of homoeopathy in their health routine has brought a positive change in their life. The scene is similar on home turf. Be it celebrities like Shilpa Shetty and Juhi Chawla, or sports icons like Mahesh Bhupathy, homoeopathy has been recognized by many big names.?
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The outbreak of global pandemic COVID-19 has forced us to take a relook at our life choices. From giving due importance to family-time to taking care of every aspect of personal health, perspectives are changing. A recent survey conducted has revealed a seismic shift when it comes to perspectives on health. Responses by nearly 33% of the participants revealed their inclination towards supplements and remedies featuring plant-based and traditional elements.
Fact-based Claims
While homoeopathy has popularly been stamped as an alternative medicine system with no backing of facts or science, things are now changing. With gaining popularity, scientists and healthcare professionals are now actively working on research studies that focus on the efficacy of traditional medicines and their healing properties. With over 300 double-blind clinical trials addressing various ailments, homeoeopathy’s efficacy is substantial. Also, the active compounds in certain herbs used in traditional medicine have been found to possess anti-inflammatory, antioxidant, and antimicrobial properties. This scientific validation provides a bridge between traditional and modern medicine, fostering a greater acceptance of traditional healing practices within mainstream healthcare.
The growing popularity of traditional medicines in the global market signifies a transformative shift in how individuals perceive and approach healthcare. As people increasingly prioritise holistic well-being, the trend towards homoeopathy is reshaping the healthcare landscape.?
In conclusion, all I would say is? that love it or scratch your head at it, homoeopathy is here to stay!
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