From "Made in"? to "Remade in"?: The Rise of the Circular Economy
Photo by Matt Seymour on Unsplash

From "Made in" to "Remade in": The Rise of the Circular Economy

In this issue of the newsletter, we explore the role of the packaging industry in a closed-loop circular economy, the increasing focus on sustainability and ESG priorities, and the growing popularity of the circular economy.?

Happy New Year! 

This is the issue #4

Estimated reading time: 1 minute, 39 seconds        

The Role of the Packaging Industry in a Closed-Loop Circular Economy

To make a circular economy successful, you must participate in it too. By keeping brands accountable, you can help your favourite products shift to packaging that is less harmful to the world. Don't know where to start? #AskMe , I'll help you find some resources.

  • The packaging industry must lead the way in establishing a closed-loop circular economy
  • High-performance packaging that doesn't use up the world's limited resources is key
  • Renewable materials like paperboard and plant-based plastic can replace fossil fuel-based materials like common plastics
  • Consumer education is crucial for promoting a recycling culture and empowering individuals to be part of the circular economy


Sustainability and ESG Priorities Intensify in 2022

Requirements and expectations for companies' sustainability goals are increasing. While we can demand accountability and transparency from them, it's also important to remember that transparency is crucial to ensure that we're not being served false data or being "greenwashed" by brands.

  • Major policy wins and investor interest drive increased demand for businesses to prioritize sustainability and ESG
  • The International Sustainability Standards Board is created to set global accounting standards
  • A trend towards transparency has emerged, with many companies setting net zero carbon targets
  • Some companies choose to keep their sustainability goals private, a practice is known as "green-hushing"


The Circular Economy Gains Popularity

Requirements and expectations for companies' sustainability goals are increasing. While we can demand accountability and transparency from them, it's also important to remember that transparency is crucial to ensure that we're not being served false data or being "greenwashed" by brands.

  • The circular economy involves recycling and upcycling to create more sustainable systems
  • Digital solutions and investments from leading fashion companies are needed to improve procurement practices
  • The sportswear industry was one of the first to adopt circular themes, using nature as a model for a closed cycle
  • Fraud-prone waste management is a challenge, but innovative solutions like Reverse Resources' SaaS platform can help monitor waste and identify materials for reuse
  • The goal is to move from "Made in" to "Remade in" and maximize material reuse


Thanks for reading this issue of the newsletter! I hope you found the content as interesting and valuable as I did. If you did, I'd really appreciate it if you could share it with your network. Every little bit helps me spread the word about sustainability.

I'd love to hear your thoughts on the topics covered in this newsletter. Did anything spark your interest or inspire you to think differently about circular economy or sustainability? Share your comments below.

For curious readers, here’s an awesome website I found where you can use the power of satellite imagery to view which places in the World are emitting the most CO2.

See you next week. ??

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