From Keg Stands to Job Stands: How Campus Recruitment Can Fill Your Hiring Needs (Volume Recruitment 101)

Dear volume recruiters, I know you're busy. You've got resumes to sift through, interviews to conduct, and onboarding orientation to complete. But let's face it, if you're not careful, those college students you're hoping to recruit are going to outsmart you. So, why not enhance your campus recruitment strategy while you still can? Yes, yes, I know what you're thinking: "Why bother with all that hassle when we can just post a job listing on Jobyoda or LinkedIn and wait for the resumes to flood in?" Well, my dear recruiters, let me tell you why:

The students are onto us.

Gone are the days when all you had to do was show up on campus, hand out some swag, and watch the applications pour in. Nowadays, students are savvy. They know what they want, and they're not afraid to ask the tough questions. So, if you're not prepared to answer them, you're in trouble.

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We need to up our game.

Let's be honest, campus recruitment can be a bit of a snooze-fest. But it doesn't have to be. With a little creativity, we can make it fun, engaging, and even memorable. Imagine hosting a recruitment event that students actually want to attend. Crazy, right?

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The competition is fierce.

If you're not stepping up your campus game, you can bet your bottom dollar that your competitors are. And let's face it, nobody wants to be outshone by their rivals. So, let's make sure we're doing everything we can to attract the best and brightest.

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We need fresh talent.

It's no secret that the job market is competitive these days. But by enhancing our campus recruitment strategy, we can tap into a fresh pool of talent. We can find the students who are passionate, driven, and hungry to make a difference in the world. And let's be honest, who doesn't want that kind of energy on their team?

You're probably wondering, "But, what else can I do?!?". Well you're in luck, here are a few ways recruiters can improve and enhance their campus recruitment:

• Partner with campus organizations: Consider partnering with student organizations relevant to the positions you're recruiting for. This will allow you to connect with students who are already passionate about the field or industry you're recruiting for.

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• Use social media: Utilize social media platforms to reach out to students and promote your recruitment events. You can also use social media to provide information about your company and open positions.

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• Host engaging recruitment events: Instead of just setting up a booth at a career fair, consider hosting your own recruitment event. Make it fun and engaging by including games, giveaways, and interactive activities that allow students to learn more about your company and the positions you're recruiting for.

• Offer informational interviews: Consider offering informational interviews to students who are interested in learning more about your company or industry. This is a great way to build relationships with potential candidates and help them understand what it's like to work for your organization.

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• Leverage alumni networks: Reach out to alumni from the university you're recruiting at to help spread the word about your open positions. Alumni are often passionate about their alma mater and can be great ambassadors for your company. Reach out to the school's alumni association and co-organize events with them.

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• Consider virtual events: Consider hosting virtual recruitment events or webinars. This will allow you to connect with students who may not be able to attend in-person events, and it can also be a cost-effective way to reach a larger audience.

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So, there you have it. The case for enhancing your campus recruitment strategy. Let's make it fun, engaging, and memorable. Let's answer the tough questions. Let's step up our game before the students get too smart for us. Who knows, we might even have a little fun in the process.