From Insights to Action: Impactful User Journey Maps
IxDF - Interaction Design Foundation
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Join us as we explore the art and science of crafting user journey maps that drive meaningful interactions and seamless experiences. In our next webinar,?How to Create Actionable User Journey Maps?with Kelly Jura , you'll gain?practical insights and hands-on techniques?that will empower you?to create user-centric journey maps?that inform your design decisions and improve user satisfaction.?
Journey maps provide us with a comprehensive view of the user's interactions and emotions throughout their experience with a product or service. If you're ready to start mapping, scroll on!
Take a Walk in Your User's Shoes
Engagement is a key focus in customer or user relationship management. It goes beyond metrics such as likes and clicks—instead it measures the?connection customers feel with a product, business, or brand, emphasizing harmony and integration into their lives. In UX design, the customer or user journey map is one of our most powerful tools to understand engagement.
What are Customer Journey Maps?
Customer journey maps are used to?map the relationship between a customer and an organization, product or brand?over time and across all channels on which they interact with the business. Design teams use customer journey maps to see how customer experiences meet customers’ expectations and find areas where they need to improve designs.
How to Create a Perspective Grid
An effective journey map requires both research data and organizational insights to create a concise and accurate story. It's a crucial task as an inaccurate or overly complex map can result in poor decision-making or limited usability. A perspective grid workshop can?streamline your data and foster a shared understanding?prior to mapping. In this article, we'll guide you through the workshop process so that you can start to apply it to your own projects.
Upcoming Master Classes
Boost Mobile UX with UX Design Principles and Best Practices
With Miklos Philips , Lead UX Designer/Product Designer
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Thursday, July 6
How to Design for Civic Life
With Whitney Quesenbery , Director, Center for Civic Design
Thursday, July 13
How to Create Actionable User Journey Maps
With Kelly Jura , Vice-President, Brand & User Experience at ScreenPal
Thursday, July 20
How to Create Immersive Experiences in XR
With Mia G. , Senior Product Designer, Magic Leap
Thursday, July 27
Service & UX designer presso Spindox
1 年I can t partecipate because i havn t recieved the link to connect to the live class. How can I do?
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UX Design | Interaktionsdesign | UX Research | Requirements Analysis | Design Thinking | sustainability *** analytic, creative, driven - Alumni Teach First Deutschland
1 年Great, thank you! ??
Founder & CEO at S9 Studio | Expertise in UX Design, AI Product Development and Brand Identity Creation
1 年Thanks for sharing Interaction Design Foundation (IxDF) it's so insightful