From Hollywood to AI Reality

Remember Samantha from the 2013 movie 'Her'? Well, AI has moved beyond the silver screen and into our daily lives, transforming everything from sales to marketing. It's both thrilling and a little eerie!

Now, here's the burning question: Are brands underestimating the power of AI in marketing?

In today's world of short attention spans (thanks, social media!), every ad needs to be a bullseye – killer design, catchy copy, and a CTA that screams, "Click me!" ?? But thanks to AI, making ads that work isn't so hard anymore. Here's why:

• AI lets you craft personalized ads, whether you need to attract kids or nannies.?
• You can scale up your ads in seconds, whether it’s a website banner or an Insta post.?
• No more mistakes with ad versions.?
• Maintaining a strong brand is a breeze with brand scoring for every creative!
• Streamlined operations leave more time to be creative.

Top of mind

Transforming Creativity with Data: A Practical Guide for Creative Operations

In today's fast-paced business landscape, data-driven decision-making has become essential for staying ahead of the competition, and creative operations are no exception.

Taking a data-driven approach toward creative operations helps leaders make informed decisions on resource allocation and process improvements.

[HOW DOES BEING DATA-DRIVEN HELP]

Asset Management

Dropbox vs. DAM: Which is Better?

Incoming content requests and hundreds of files to store? Even if you’re organized, are you still struggling to track your most important files?

[KNOW MORE]

How AI will Impact Graphic Design in the Future

As AI continues to evolve, its integration into visual arts is opening new doors for enhancing creativity. Can AI serve as a powerful ally rather than a replacement for designers?

[KNOW MORE]

Creative Automation

Personalization at Scale: Harnessing Creative Automation in Google Ads Campaigns

Google's recent ad-type announcements and products like Ads Creative Studio highlight the importance of prioritizing impactful creatives in Google Ads campaigns.

[KNOW MORE]

Creative Operations

6 Reasons Why E-Commerce Brands Need A Creative Operations Manager

With the global retail landscape evolving, e-commerce brands are constantly pressured to create eye-catching brand assets that make shoppers click 'buy.'

[KNOW MORE]

5 AI News Stories and Trends You Should Know This Week

Get our weekly updated collection of AI trends and AI news.

• AI is now cool for school.
• Hubspot launches a whole new AI toolkit.
• Amazon is stepping up its AI game.
• Walmart’s employees go all in favor of AI.

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• Our homepage just got a new makeover!
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