From Global to Local: Tackling Market Shifts When Interviewing for a Senior Role.
Erick Moriasi
B.Pharm, MBA. Dynamic sales leader with 10+ years in pharma. Expertise in strategic planning, CRM, product launches, and revenue growth. Passionate about leading teams and delivering impactful results.
How to Approach the “Market Has Changed” Question When Interviewing for a Senior Role After Working Abroad
In today’s globalized world, it’s increasingly common for professionals to work in different countries, gaining invaluable experience along the way. However, when returning to their home country for a new opportunity, they may face a familiar challenge: how to demonstrate that they’re still up to date with the local market, especially when vying for senior positions.
One common interview question professionals face in such scenarios is: "The market has changed significantly while you’ve been away—how do you plan to navigate that, given this is a senior role, not an entry-level position where you can be trained over time?"
Handling this question effectively is crucial, especially for those applying for leadership roles. Here are detailed steps on how to craft a strong response that demonstrates readiness to lead despite the time spent abroad:
1. Acknowledge That the Market Has Changed
Before diving into your qualifications, start by acknowledging the truth in their observation. The panel needs to know that you are not only aware of the evolving landscape but also prepared to face the new challenges head-on.
Example: "I completely understand that the market has evolved significantly over the past five years, especially with advancements in technology, regulatory changes, and shifts in customer behavior. These dynamics are crucial in shaping how business is conducted today, and I have kept a close eye on those changes."
By acknowledging the change, you show humility and situational awareness, laying the foundation for the rest of your response.
2. Emphasize Your Relevant Experience
Next, focus on your experience. While the local market may have changed, the fundamental leadership, sales, and strategic skills you've gained abroad remain highly valuable. Highlight how the skills you’ve developed in different markets are transferable and applicable to the home market.
Example: "Although I have been working abroad, the senior-level experience I’ve gained—particularly in emerging markets—has sharpened my ability to navigate complex environments. I’ve honed skills in sales strategy, team leadership, stakeholder management, and market penetration, all of which are relevant and critical for driving business success in any market."
This response reassures the panel that your international exposure hasn’t left you disconnected, but instead has enhanced your ability to deal with challenges that may arise in the current market.
3. Show You’ve Stayed Informed About the Home Market
It’s important to demonstrate that even while you’ve been away, you’ve made a concerted effort to stay informed about the local market. Whether it’s through industry publications, networking, or visits back home, make it clear that you’re not entering the market blindly.
Example: "During my time abroad, I made a point to stay connected with colleagues back home and kept an eye on trends and developments in the local pharmaceutical market. I’ve also kept up with changes in regulations, customer needs, and competitor strategies to ensure I remain relevant and informed."
This statement reinforces that you're not coming in cold and that you’ve done your homework on the home market.
4. Leverage Global Experience as a Competitive Advantage
Your international experience should be presented as an asset, not a limitation. Use this part of your response to highlight how the knowledge and skills you’ve gained abroad can offer fresh perspectives and innovative solutions to your home market.
Example: "My exposure to international markets has given me a broad understanding of global healthcare trends, which I believe can provide a competitive advantage as we look to scale within the local market. For instance, I’ve worked on digital transformation in healthcare sales, which I know is becoming increasingly important in our local landscape as well."
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By positioning your global experience as a source of innovation, you turn what could be perceived as a disadvantage into a unique selling point.
5. Emphasize Leadership and Strategic Vision
For senior roles, panels are looking for individuals who can lead teams and deliver results from day one. Use this opportunity to highlight your leadership skills, emphasizing that you won’t require extensive training or a long adjustment period.
Example: "As this is a senior position, I fully understand the expectation to hit the ground running. My leadership experience and strategic vision will allow me to quickly assess the current market, identify opportunities, and drive the team toward our business goals without needing a steep learning curve."
This statement reassures the panel that you are capable of stepping into a leadership role and delivering immediate impact, minimizing concerns about your time abroad.
6. Address the Importance of a Localized Approach
While your global experience is valuable, it’s essential to show that you understand the importance of adapting to local market conditions. This demonstrates your respect for the nuances of the market and the specific challenges it presents.
Example: "While I bring global experience, I recognize the importance of a localized approach. Every market has its unique challenges, and I’m fully prepared to apply my knowledge in a way that aligns with the specific dynamics of our home market."
This assures the panel that while you bring an international perspective, you’re not overlooking the local context, which is essential for success.
7. Express Enthusiasm for Returning to the Local Market
Finally, express genuine excitement about returning to your home market and applying the skills and insights you’ve gained to make a meaningful impact. Your passion and enthusiasm for the role will be crucial in demonstrating that you’re the right fit.
Example: "I’m really excited about returning to my roots and contributing to the growth of this market, which I’m still very passionate about. My goal is to leverage everything I’ve learned over the past five years to help take the company to new heights."
This final point ties everything together, showcasing your readiness and eagerness to make a difference.
In Conclusion:
Being asked about market changes during an interview for a senior role after spending time abroad is a common but important challenge. The key to handling this question is to:
With the right approach, your international experience can set you apart, not hold you back. By following these steps, you can convince the panel that you’re the ideal candidate, ready to lead and drive success in the local market.