From fear to engagement in transition planning
Henry Brandts-Giesen
Specialist in the organisation and regulation of private wealth
The Baby Boomer's are the wealthiest generation in human history having accumulated incomparable financial resources in the decades following the Second World War.
The transfer of this wealth will be a defining issue for a generation of private wealth advisors and the outcome will affect financial markets, national economies, and local communities.
Advisors have an important role in preparing families for a successful transition. But, for many advisors, a shift in mindset is required to ensure we set up our clients for success rather than self fulfilling prophesies.
What does success look like?
Success in a wealth transition plan means different things to different families and it is important for advisors to understand and define this at the outset.
It will be determined by such factors as:
The outcome of a successful process is usually either:
Fear based advice is impeding purposeful planning
We have all heard the proverb “clogs to clogs in three generations”. There are various regional variations on this proverb in common use around the world.
They all purport to describe the "truism" that wealth earned in one generation seldom lasts through the third (grandchildren’s) generation
Many proverbs about family wealth are myths
The problem is that there is actually not much evidence to support the proposition. Studies have been done over the years and there is some basic, outdated research but it is limited to very small, localised datasets from specific sectors and based on dubious criteria for “success”.
On the contrary, there is plenty of empirical evidence to show that family businesses often outperform certain indexes of small and mid-cap listed companies.
We now know that many proverbs about family wealth are myths that should be debunked. Business families and family businesses actually start from a position of relative strength and are no more likely to lose wealth or fall out with each other than other types of families or businesses.
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Progressive wealth advisors are taking a different approach to the succession planning
The thought leadership of Kristin Keffeler, James Grubman and Dennis Jaffe on this issue is profound. Their seminal article “Wealth 3.0: From Fear to Engagement for Families and Advisors” argues that often advisors feed fear and reinforce the tired tropes and stereotypes about future generations losing the family wealth.
This then becomes a self-fulfilling prophecy because families become anxious to engage with their advisors and collaborate with each other to develop a succession plan. Ultimately, this leads to inertia and, often, failure in succession planning.
Andrew Taylor, co-founder of Orange Kiwi LLC recently explained the issue to me in plain terms:
“We often refer to the analogy of funeral planning for the individual. Advisors in that space could tell us all day about the risks of dying during the course of daily activities (e.g., driving to work) but it is unlikely that would motivate us as individuals to suddenly start planning for our funeral. Likewise, risk mitigation for the family business is not nearly as motivating as advisors would like to think it is - particularly when founders are involved and whom most often have shouldered enormous amounts of risk year in and year out to grow the business.”
When I first studied Wealth 3.0 theory I found it confronting as I realised that I too had perpetuated some of these myths over the years. I felt vulnerable and humbled that, even after all these years, I might have actually have been doing some clients a disservice.
This self-examination motivated a major change in my mindset and methodology. The results were transformational for me and my clients.
Risk management is still important but must be proportionate, informed and pragmatic
Wealth 3.0 theory is not intended to dismiss the important role of advisors in managing risk, but rather keep it in proportion. Family assets typically experience linear growth over a generation, but the risks to family wealth increase exponentially over the same period. So, risk management certainly remains a core role of the advisor but it shouldn’t be a defining one.
In my view, a whole generation of families have been influenced to set up complex structures to manage real or perceived risks without much interrogation of the rationale for doing so.
Private wealth structures are traditionally designed for tax efficiencies and creditor protection. But, over time and typically when the next generation are involved in the family business, these external risks usually become less relevant and the structure itself may become the most acute risk to the family.?
Call to action?
My call to action is for advisors is to take a few simple steps:
Some families and their advisors are already doing this and we are starting to see a gradual evolution and professionalisation of private wealth.
But there are significant variances and there is a lot more work to be done.
Get in touch if this topic interests you as much as it does me.
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Philanthropy and Membership Services Director | MA Philanthropic Studies
1 年Such an interesting article, thanks for sharing Henry. I wonder if many wealth advisors also take a cautious approach to the topic of philanthropy, when it can become one of the most joyous and fulfilling undertakings of a client's life .... not to mention transformational for communities #wealthtransfer
Family wealth consultant/educator/thought leader
1 年Excellent article, Henry. Your sequence of reactions to the debunking of old myths parallels that of many advisors - surprise, skepticism, dismay, guilt for participating, resolve to take a fresher approach, then new surprise at how energizing and empowering the new perspective is with clients. Nicely articulated.