From Distraction to Dedication: Revitalizing Interest in Traditional Schools

From Distraction to Dedication: Revitalizing Interest in Traditional Schools

What happens when students feel like the traditional school system doesn’t align with their future ambitions? Enter ‘dummy schools’ - an alternative institution where students get access to a flexible attendance system with minimal in-person classes, allowing them to prepare for competitive exams. There has been a growing demand for such institutions, especially among students who want to prioritize preparation for entrance exams like JEE and NEET.

The increasing popularity of this trend poses a serious question for schools today - ‘How can we keep our students engaged and enrolled?’. To stay competitive, schools must look beyond conventional approaches and redefine the student experience in a way that keeps them hooked to learning.

In this newsletter, we dive into actionable strategies to help your school enhance its offerings, create a dynamic learning environment and retain more students.


Harsh Shirbhate

19,000+ CXN’s. "Sales aficionado with a love for team management, navigating the art and science of selling with zeal! ???? Passionate about strategy, success, and empowering teams." IIM Lucknow

6 天前

‘“Dummy schools” can be seen as schools creating competition for themselves, ultimately limiting opportunities for growth and success. This is similar to how older Apple models compete with new releases or how new cars struggle to sell because consumers are already satisfied with their existing vehicles. To overcome this challenge, schools need to adopt an immediate strategic shift. They should focus on engaging their alumni, leveraging these connections to build a stronger foundation and secure a promising future for both the institution and its stakeholders.

Vijay Kumar

Zonal Manager (Sales)

1 周

The rise of 'dummy schools' highlights the need for traditional schools to adapt and innovate. It's crucial to strike a balance between academic flexibility and holistic education. I’m keen to explore how schools can redefine their approach, such as integrating competitive exam preparation into their curriculum, offering hybrid learning models, and enhancing extracurricular activities to keep students engaged.

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