From delayed diagnoses to timely care
Dr. Nadeem Ahmed
Forbes 30u30 | DOH - Chairman's Office | Ex-McKinsey - Gen-AI use cases, Health Systems | Harvard Public Health Review - Managing Editor | Global 100 Leader - Oxford GLC, St. Gallen Symposium, Peter Drucker Forum
According to a report by the World Bank and WHO, at least half of the world’s population cannot obtain essential health services, and it is completely unacceptable that half of the world still lacks coverage for the most essential health services. This results in delayed diagnoses, which are associated with unfavorable patient outcomes and elevated treatment expenses. Gaining access to crucial health information is a fundamental component of healthcare and personal well-being. It entails the capacity of individuals to acquire trustworthy and precise information regarding their health, medical conditions, available treatments, and preventive measures.
MX Labs is a health tech startup based in?Tallinn, Estonia. The company was?founded?in October 2020 by Przemek Jaworski and Remigiusz Koscielny.?Despite its recent establishment, MX Labs has quickly become a notable player in the digital health sector by using smartphone cameras for instant health advice. While the company’s founders are known, its relatively short history and innovative approach set it apart in the industry.
MX Labs is an advanced technology company dedicated to enhancing people’s health through camera-based comprehensive health assessments aimed at early detection and prevention. Using their cutting-edge technology called?Shen.AI, they leverage the power of smartphones to provide diagnostic capabilities by analyzing facial skin texture and extracting real-time physiological indicators. This is achieved through the application of remote photoplethysmography (rPPG), a non-contact optical measurement technique that records blood pulsations in different vascular depths of the face.
Pain point addressed
MX Labs squarely addresses the challenge of delivering prompt and hassle-free health advice by introducing camera-based health screening through smartphones. This novel solution enables individuals to expeditiously access essential health information, making the journey from health concerns to expert guidance seamless and convenient. In doing so, MX Labs provides a rapid and user-friendly means for individuals to obtain critical health insights, thereby fostering early detection and informed choices in managing their personal well-being.
Type of solution
MX Labs specializes in delivering a software solution designed to harness the full potential of smartphone cameras for health screening for vital signs such as blood pressure, pulse, stress index, or HRV. This innovative software empowers users to leverage the cameras on their mobile devices to embark on a journey of health assessment. By seamlessly integrating cutting-edge technology and user-friendly interfaces, MX Labs has revolutionized the way individuals can monitor their well-being.
Through this software, users can capture valuable health data, enabling rapid and accurate assessments and ultimately contributing to proactive healthcare management. MX Labs’ commitment to software-based health screening underscores their dedication to making advanced health insights accessible to all via a familiar and readily available platform (the smartphone).
Type of input data leveraged
MX Labs employs sophisticated algorithms that harness input data from smartphone cameras for in-depth health assessments. Their cutting-edge software conducts a detailed analysis of the facial picture texture using the user’s phone camera and employs remote photoplethysmography (rPPG), a non-contact optical measurement technique. rPPG captures real-time physiological indicators by recording blood pulsations at various vascular depths within the facial region. This precise camera-based data forms the foundation for a comprehensive health screening and diagnostic support system. This innovative approach allows for a deeper understanding of an individual’s health status, relying on facial picture texture analysis and rPPG measurements, both of which provide valuable insights for healthcare assessments.
Key technology involved
MX Labs’ revolutionary methodology centers around the core technology of?computer vision. Leveraging computer vision, MX Labs possesses the intricate ability to meticulously analyze images acquired through smartphone cameras, thereby facilitating comprehensive health screening with unparalleled precision. This sophisticated technology empowers the extraction of vital health metrics from visual data, ushering in a new era of efficiency and accuracy in the screening process. MX Labs’ unwavering dedication to harnessing cutting-edge tools for health assessments is exemplified through its mastery of computer vision. The result is an accessible and robust solution that allows users to monitor their well-being with utmost precision, all through the lens of their smartphones’ cameras.
Key applications of solution
Implications for key stakeholders
Current impact
Potential future impact
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Business model
MX Labs’ business model offers flexibility that spans both B2B and B2C contexts, adapting to the diverse needs of its clientele. While the specific pricing model remains undisclosed, the advantages of this versatile approach are evident:
Advantages of the B2B/B2C model
Funding and key investors
MX Labs has successfully secured funding through multiple rounds, signifying a growing interest and confidence in its innovative healthcare solution. Here’s a breakdown of the funding rounds:
Competitive differentiator
This innovative approach offers unparalleled accessibility and convenience, enabling users to engage in non-invasive screenings of vital signs with the device they already own. This combination of accessibility, non-invasiveness, and immediate feedback makes MX Labs a transformative force in the realm of health monitoring.
Relevant regulatory and compliance requirements
MX Labs should adhere to the ever-evolving regulatory landscape governing health technology and data privacy. Compliance with these regulations is important to ensure the secure handling of health-related information and the ethical use of data. As healthcare technologies become more integrated into the healthcare ecosystem, MX Labs should ensure that it navigates and align its operations with national and international regulations that safeguard patient data, ensure data accuracy, and maintain patient confidentiality.
Partnerships and collaborations
Areas for continuous improvement
References
Disclaimer: Please note that the opinions, content, and analysis in my posts are entirely my own and do not reflect the views of any current or past employers or institutional affiliations. These posts, based solely on publicly available information, are for informational purposes and should not be taken as professional advice. All insights and conclusions are my viewpoints and should not be considered representative of any organizations I am or have been associated with. This content is not endorsed by, nor does it represent the stance of any affiliated entity.