From Corsets to Confidence: Triumph's Triumphant Journey

Born in 1886, Triumph wasn't just a corset factory; it was a passion project. Spiesshofer and Braun's dedication to elegant undergarments hand-stitched their success, with England embracing their artistry in 1892. Inspired by the Arc de Triomphe, 1902 saw their metamorphosis into "Triumph," forever linked to victory.

The 1920s witnessed a revolution—the bra emerged, propelling Triumph to become Europe's corsetry king by the mid-30s, complete with a Swiss branch. Post-war, Triumph strutted onto the world stage, captivating the 1959 Berlin Hilton with models clad only in their confidence and Triumph lingerie.

Asia beckoned in the 1960s, and by 1965, 92 countries were draped in Triumph's comfort. The "Doreen" line in 1966 redefined shape and ease, while the 1970s saw them break boundaries with the sensual Nude and Butterfly bras.

Sloggi joined the family in 1979, sparking the "cotton revolution," while the 1980s saw Triumph move with the times, blending fashion and function in their sporty aerobic collections. The 90s witnessed supermodels like Campbell and Christensen embody Triumph's confident power.

By the 2000s, Triumph reigned as a global leader with over 25,000 employees, celebrating luxury and comfort in China's "Dreams on Stage" roadshow. Today, true to its 1886 spirit, Triumph continues to evolve, driven by constant improvement, diversity, and a passionate commitment to enhancing the lives of women around the world.