From a Casual Meeting to a Strategic Acquisition
Kieran John (Elusive) and Eric Jodoin (GameAddik)

From a Casual Meeting to a Strategic Acquisition

Hey there, GameAddik community! Buckle up because we've hit a thrilling milestone.

We've embarked on an exceptional new journey and want to share all the details with you!

Meet Kieran John. A Prodigy Young Entrepreneur

Three months ago, we crossed paths with an extraordinary entrepreneur. Say hello to Kieran John , a visionary who began his entrepreneurial journey at a very young age!?

Remember when you were 22? Most of us were mastering the art of making instant noodles or figuring out our laundry. Kieran, no.

He was already leading Elusive Talent Agency , an influencer business, and collaborating with top-tier gaming brands out there (and yeah, he probably knows his way around laundry, too).

We stumbled upon Kieran during our ongoing quest to delve deeper into the gaming industry's player needs.

Picture a routine meeting, the aroma of coffee lingering, and Kieran walks in, radiating 'entrepreneurial spirit' like it's his day job (spoiler alert!). He had us at "Hello, I run an influencer business with major gaming brands."?

Kieran caught our eye in the most GameAddik way possible – by being as passionate as we are. That's our kind of people! And let's be real, we could smell the synergy from a mile away!

It was not just his accomplishments. It was his vision and drive that aligned perfectly with ours. Following countless brainstorming sessions (and maybe a few too many meetings, huh, Kieran?), we're thrilled to announce that he's joining us as our VP of Talent.

Kieran's first day at work!


The Unexpected Plot Twist: The Next Chapter in Our Story

But the story doesn't end there. With a young entrepreneur comes a successful business. Elusive's knack for hitting over 100 million monthly views on YouTube is bound to turn heads, right?

Boasting an all-star roster of over 20 top content creators and a massive 20 million-strong audience, Elusive is now a part of the GameAddik solutions.?

This acquisition marks a significant milestone for us, enhancing our capabilities and outreach. It's not merely about the numbers; it's a groundbreaking step for our company.

With Elusive expertise combined with our technological prowess, we're poised to elevate Elusive's influencer business to unprecedented heights. Our strategy involves supercharging their influencer marketing campaigns with data-driven approaches that deliver results.

Of course, we were eager to get Kieran's take on this exciting news: "Joining forces with GameAddik's tech and infrastructure resources will elevate our influencer campaigns, creating even more value for our brand partners. This alliance is not just about immediate impact; it's about building enduring success."

We're proud to have you on board!

Our Commitment: Shaping the Future of Marketing

This acquisition isn't just a pat-on-the-back moment for us. It represents a leap towards redefining game marketing with performance-driven solutions.

Now, we've got a fantastic trio of solutions up our sleeve: PWN Games (our performance marketing network), GameRebellion (our marketing specialists), and now Elusive Talent Agency - a powerhouse in influencer marketing.?

While we don't mean to boast (though we kind of are), we firmly establish ourselves as the go-to destination for all-in-one game marketing solutions.

Our CEO, Eric Jodoin , views this as an exhilarating new venture: "We're poised to elevate Elusive to greater success. Our goal is to refine influencer marketing, ensuring every campaign is impactful and measurable. This acquisition is a strategic move to expand our reach and expertise, further positioning us as leaders and innovators in the industry."

Oh, and as a fun fact, we've officially lowered the office's average age with Kieran on board!

Be Part of Our Growth!

Excited about what's ahead? We certainly are!?

Take your game to the next level with Elusive, our brand-new solution to influencer marketing. Reach out to Kieran John !

On the hunt for a career that's more than just a job? You’ve come to the right place! We're searching for passionate individuals eager to revolutionize the industry with us.

Keep an eye out for our open positions here .


Mayer Vafi

People. Planet. Profit.

9 个月

Congratulations Kieran John

Sébastien Perreault

Digital Marketing Manager . AI Product Owner . Gestionnaire Marketing Numérique . Coaching Croissance Numérique

9 个月

Welcome aboard Kieran John !! ??

Wayne Silver

An experienced entrepreneur with a diverse career in a variety of Industries.

9 个月

Congratulations, Eric. I’m glad to see you finally have the resources and support for your strategic vision.

回复
Jean-Jacques Hermans

Directeur général/Executive Director @ La Guilde du jeu vidéo du Québec | Driving Business Growth

9 个月

Congrats Eric Jodoin

回复
Ryan Vaupshas, MBA

Consultant | Investor | Leader | Advisor | Board Member | Business Development | Win or Learn

9 个月

BIG NEWS ! ??

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