From Batch and Blast to Precision Targeting (Guest Newsletter by SendLane)

Hey Budai Nation,?

In today's fast-paced digital landscape, sending generic marketing emails is a bit like shooting arrows in the dark – you might hit the target occasionally, but you're missing out on the full potential of retention marketing.

It's time to step up your email game and harness the power of personalized, data-driven strategies.?

That's why we're excited to have Jimmy Kim, the founder and CEO of Sendlane, share his playbook on how to use contextual data by tagging emails and SMS to send personalized content based on what your shoppers are clicking on.?

GET THE PLAYBOOK?

His click-based strategy takes the age-old acquisition playbook and spins out a fresh look at retention.?

This playbook will show you how to:

• Analyze clicks and find out what your viewers want
• Personalize your content based on their interests
• Create a targeted Email and SMS strategy that will boost your conversion rate.?

Download Jimmy’s guide to contextual data right here and speak to a Sendlane expert today to put this strategy into action.

GET THE PLAYBOOK?

To your email success,

Daniel Budai