Friday Five: A spotlight on this week's industry event highlights.

In today's Friday Five, we've rounded up our highlights from the industry events we've attended this week, with some key takeaways. It's been a busy one!

1) PI Live EUROPE - Attending this year was a real delight as we had the chance to explore a multitude of dynamic new partners and publishers. We have some exciting new partnerships on the horizon, and it's truly refreshing to witness the market moving away from the traditional affiliate model towards a more innovative landscape that caters to diverse audiences, be it influencers, social networks, or agencies and brands.

2) We also attended the ChaChing event where we discussed all things Q4 and industry secrets. We're thrilled to announce that eComplete Group will be among the first to jump on board with the ChaChing platform. A big shout-out to Joel Williams and Dan Mclean for the invite, we can't wait to kickstart our collaboration right away.

3) It was also a pleasure to meet some outstanding industry leaders from all over the UK. We had some really interesting conversations around creating best in class content, pushing this through a testing phase and collating the data to find the perfect formula to success! A great networking opportunity for everyone involved.

4) D2C live hosted by Bolt Digital - This was a great event for us to attend this week, full of brands and agencies. The main point of conversation across the room were around rising costs / CAC and the squeeze on e-commerce D2C resource where small teams are expected to wear many hats.

5) It was also great to hear from Thea Mathias at Our Place who spoke about the celebrity partnership with Selena Gomez to build brand awareness as they expand globally. Thanks to Tash, Shiv and Laura for hosting us!

We'd love to hear your thoughts if you attended these events, too. See you next week!