Friday in Five from Unibloom
The sustainability sector is gearing up for New York Climate Week happening next week, with all of the personal conflict that brings in assessing whether you get enough back from the relationships you build, to offset the emissions impact from flying.? We have decided not to attend this year but for all those that are, it is all about maximising the time spent with peers to innovate and collaborate.? We all know that the challenges in the climate space are both technological and social and so these moments are important to reinvigorate and learn,? in the face of the scale of the challenges that we businesses are working with every day.??
Welcome to our bi-weekly newsletter where we intend to inspire you with real life business action on climate, biodiversity, nature, circularity and social justice through the lens of driving business value.? Coming to you every other Friday, we want to celebrate the wins, draw attention to the challenges and occasionally even mythbust and we guarantee to do it in under five minutes.??
Summary:
UK Net Zero Business census highlights carbon reduction planning as a key competitive need.???
The first UK-wide Net Zero Business Census was launched last week, with it clearly highlighting some of the challenges continuing to face SMEs particularly in building their pathways towards Net Zero.? At the same time, the requests for SMEs to provide increasingly detailed carbon data to secure contracts is clear, as well as the need for more engagement between large businesses and SMEs within their supply chains to ensure that data and best practices are being shared.? A few highlights that we took from the report were:?
Carlsberg recycling CO2
Carlsberg have launched new carbonisation tanks in their plants in Sweden, with the aim of recycling up to 40% of the CO2 used in their production process.???
Currently the plant is shipping in 9,500 tonnes of CO2 a year and so the potential impact from a business and sustainability perspective is significant.? Given the challenges that the industry has faced surrounding volatility in CO2 gas prices, this type of circular thinking has the potential to have a significant impacts on business risks, alongside achieving carbon reduction targets.??
The ‘Go woke, go broke’ narrative isn’t true?
A new study has shown that more inclusive advertising pays on the bottom line.? There has been a rising tide of a so-called ‘anti woke’ backlash against businesses that are seeking to put their purpose front and centre in their marketing and communications strategies.? With a couple of ex Ben & Jerry’sers in the team, we know the impact that putting your values front and centre can have on your business, employees and customers.? This latest study backs that up, showing that it has a significant impact on your bottom line.? The study found that,?
‘Based on analysis of 392 brands across 58 countries, the research…indicates the positive impact of inclusive advertising on outcomes, with an almost 3.5% boost to shorter-term sales and a more than 16% increase in the longer term.’
Read Unibloom’s white paper on emission reduction in the poultry sector?
As we know livestock farming is one of the largest sources of global emissions within the food sector.? Read our insights on how to take a data-driven approach to reducing feed emissions within the poultry sector.??
https://www.unibloom.world/resources ? Utilising data from a range of sources including AIB, Defra and AgriFootPrint, we can support you to reach your 2030 targets - get in touch to discuss how - [email protected]??
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