[Free Tool] A Unique Year For Sports – 2024 Sporting Events Calendar (Issue #2)

2024 will see some of the biggest sporting events occurring once every four years.

These events are valuable to bookmakers because all the stars of the sport will be competing against each other to put on a great show for the audience and gamblers.

According to the SOFTSWISS Sportsbook Team's insights, casino operators see a 10–20% drop in bets during significant sporting events. One way to avoid this is to offer your players wagers on sports.

Prepare your iGaming brand for the top sports this year to maximise business value with SOFTSWISS.

Find out what the major sporting events in 2024 are.

Major Sporting Events in 2024

Paris 2024 Summer Olympics

Location: France, Paris

Date: 26 July-11 August

Sport: Multi-sports

Organiser: Olympic Committee

Around 10,500 athletes will compete in the Summer Olympic Games in 32 different sports and approximately 329 events.

2024 Copa América

Location: EEUU

Date: 20 June-14 July

Sport: Football

Organiser: CONMEBOL and Concacaf

Sixteen teams will take part in this event and will play a total of 31 matches.

UEFA European Football Championship 2024 (aka UEFA Euro 2024)

Location: Germany

Date: 14 June-14 July

Sport: Football

Organiser: UEFA

The 24 best football teams in Europe will participate and have 51 matches.

While you consider the top sports events of this year, look back at the top sports that dominated 2023 to drive your strategy.

Get the Complete Sports Events Calendar for 2024

SOFTSWISS brings you the full calendar so you can keep up to date with all the sporting events in 2024. This way, you’ll know the best time to launch your sportsbook and retain 100% of your users.

??[Download free sports calendar]

In Related News

Sportsbook 2023 Year in Review

Esports reaches 4th position among the top 10 sports by Bet Count.

SOFTSWISS Acquires Turfsport

By acquiring a majority stake in Turfsport, SOFTSWISS opens the gateway to the promising African market.

Learn How You Can Start Your Sportsbook

Take advantage of the betting increase by knowing all about how to start your Sportsbook.

Meet the Sportsbook Team at These Events

If you would like to meet the people behind our Sportsbook, the team will be attending the following events:

SiGMA Africa Summit 2024 (concluded)

Cape Town, South Africa

Stand 25S

11-13 March

SiGMA Americas Summit 2024

S?o Paulo, Brazil

Stand i70

23-25 April

Not sure what events to attend?

Read up about them in our Top iGaming Events for 2024 article!

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Launch your sportsbook before the sports calendar gets hotter.?

The SOFTSWISS Team

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