FREE Masterclass: Words That Sell vs. Words That Don't
FREE Masterclass
November 8, 2022 - 11amCT | 12pm ET | 9am PT
The right word used at the right time can energize deals and differentiate you. But one wrong word, can be a deal killer. The most important tool salespeople have to engage buyers and standout in a noisy marketplace is word selection: words they use (and don’t use).
Join Lee Salz, sales management strategist and bestselling author of Sales Differentiation and Sell Different! for a masterclass on word selection. During this program, you’ll learn:
? How one word can cause deal conversion issues
? Why talking about experience when selling is meaningless and what you should talk about instead that excites prospects
? Why discovery should never be discussed with buyers
? The two words guaranteed to turn buyers off
? Why you should never want customers – and what you should desire instead
? Why the word “help” is perilous and how to avoid this critical mistake
? Why saying you are honest is a buyer turnoff
? The difference between customer service and account management – they aren’t synonyms
? The rephrased question that opens doors to more referrals than you ever dreamed possible
? An effective strategy to engage prospects who say they are happy with their current provider
And much, much more!
This a great program to invite your sales colleagues to join with you.
International Keynote Speaker - Award-Winning Author - Sales Strategist
2 年Looks like a great program!
??Helping Ambulatory Improve Financial Performance, Gain Access to Top-Tier Talent & Lower Total Cost to Collect ?? | Senior Vice President of Sales - UnisLink ????? | Bestselling Author | Keynote Speaker
2 年Looking forward to this Lee Salz!
Keynote Speaker on B2B Sales, AI for Sales & Social Selling. CEO and Founder of The Professional Sales Academy.
2 年The power of choosing the right words is often overlooked. Small distinctions can change the course of a sale or a lifetime relationship!
Founder | Strategist | Podcast Host I guide #CEOs to elevate sales to increase their valuation. Skier?? Sailor ??
2 年In this economy, you must be able to differentiate your offering.