Franchise or Start Your Own Business? 5 Things You Must Know!
Keith Liscio
Franchise Matchmaker | I uncover ‘Blue Ocean’ franchises which are highly profitable, easy to set up and help you create financial freedom | 30+ success stories, will you be next?
Thinking about owning a business and considering a franchise?
Over years of helping aspiring business owners find their path to wealth with Franchises, I’ve seen what separates the successful ones from the rest—and these lessons even apply if you’re considering starting your own independent business.
Here are 5 critical factors to guide your decision and set you up for success:
1. Take a Personality Test?
Before you look at franchise or business opportunities, you need to look at yourself.
Military veterans often make exceptional franchise owners. Why? Because they are already used to following the rules and protocols.
Ask yourself:?
Your personality test and honest questions could save you from a costly mismatch. This is also one of the first actions we take with our clients.?
2. Don't Skip Professional Guidance
Here's a costly mistake I see too often: Thinking you can handle all the legal and financial aspects alone.
When your car starts making a strange noise, you don’t pop the hood and hope for the best – you take it to a mechanic.
Even if you're comfortable with balance sheets and contracts, having professional eyes on your franchise agreement isn't just a safety measure - it's an investment in your success.
For franchises costing between $150,000 and $1 million, spending a few thousand dollars on professional advice could save you hundreds of thousands in the long run. These professionals can spot potential issues in your financial health and franchise arrangements that might not be obvious at first glance.
3. Master the Art of Cost-Benefit Analysis
Want to know a simple but powerful technique I recommend to all my clients??
Pull out a piece of paper and draw a line down the middle.
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On one side, list every benefit you'll receive for investing in a franchise, like established brand recognition, proven market presence, training, and detailed operating procedures.
On the other side, list all costs, such as the initial franchise fee, marketing contributions, required inventory mark-ups, and ongoing royalty payments
Here are the key questions to ask: do your pros overcome the cost of the franchise business??
This is one of the ways we help our clients compare Franchise options.?
4. Know Your Real Strengths (Not Just Your Interests)
I've seen this scenario too many times: A tech-savvy professional buys a technology franchise, only to struggle because they overlooked one crucial detail - they hate sales.
Your success isn't just about what interests you; it's about what you're naturally good at. Take time to:
5. Know Where Your Industry is Heading
The most successful franchise owners I work with don't just understand their industry - they understand its future.
Whether you're a seasoned restaurant manager looking to own multiple units or a corporate executive seeking a people-focused business, your industry knowledge isn't just about what's happening now - it's about anticipating what's next.
Remember: The most successful franchise owners aren't just buying a business—they're choosing a future that aligns with who they are.
Ready to explore if franchising is the right path for you??
Let’s hop on a quick, no-obligation call.?
In just 15 minutes, I’ll help you uncover the best franchise opportunities tailored to your goals, avoid common pitfalls, and take the first step toward financial freedom in 2025.
Director Of Field Services at JAN-PRO? Systems International
1 个月These are all great points!