Four Ways to Attract more Signups to your tournaments

The main reason why tournaments are successful is because of the quality of teams participating in them. Tournament organizers are often faced with the challenge of how to attract the best teams and retaining them for their future events. Given the tight margins, every unutilized slot hits the bottom line as utilization and planning is done based on some assumptions. Customers become repeat customers when they are provided a great experience and they see a higher value in participating in these events. At the end of the day, you as an organizer should be able to give a superior experience to the teams to attract more of them.

Build your online presence to unlock the power of going digital

When your teams reach out to you, do you lack a digital presence? Is it becoming too much friction for them to interact, sign-up, and engage with you as an organizer? Are you having to do a lot of back and forth with them?

An ideal way to build your online presence is to have a website and/or apps with your brand. That way your customers have a digital medium to interact with your company. Often, a static website does not serve the purpose as it just gives information. What you need is something that serves your open problems. A website with booking capability and dynamic content rendering is the solution. It should be your gateway to your business solving the problems of your customers and ironing out the friction between the two.

Keep your players & fans engaged

Teams and players generally prefer regular updates. Proactive communication always creates a good brand image and keeps the business growing. With the evolution of digitalization, it becomes so imperative that the players and followers of the game are kept digitally engaged. They prefer data to be available at every point of time and should be accessible by them anytime. All this puts a lot of emphasis on being able to take your tournaments and your offerings to the customer digitally.

Sporfy Sport cloud is a Global leading tournament management software that allows organizers to create, manage, run and engage using the software. All your tournament woes are completely solved with and end to end platform.

Automate and make more time for growing your business

While in business it is easy to get caught in day-to-day errands however it is important to devote focused time to developing it. It’s not easy to build customers, it’s more than a full-time activity. Given the quantum of activities that are involved organizers often don’t get enough time to come out of the work pile which accumulates.

Sporfy Sports cloud is a global leader in tournament management software and with its capabilities, it makes it very easy for you to adopt and automate all your tasks. With online booking on your website & apps, automated confirmations, transactions & orders, online scoring, real-time match following experience, and fan engagement it makes it a perfect solution to your worries.

Elevate your brand by providing unique experiences

As a tournament organizer, you will know that the best way to create happy customers and retain them is by providing them a better experience every time. What that does is it creates a deep impact with your customers thereby increasing the loyalty they have towards your company. These are not simple things and it takes a lot to create these lasting experiences.