The Four Referrals I Would Love (asking for your help!)
Steve Woodruff
The elevator pitch is dead - let's get to the point with your Memory Dart! I'll show you how to introduce yourself and your business with outstanding clarity. #ClarityWins #ConfusionLoses
One thing I've had to learn over and over again during nearly 40 years in business: NEVER assume that people truly know (and remember) what you do in the marketplace.
I'm quite serious. I've had people who've received my weekly newsletter for years come up and ask me, "So, what is it again that you actually do?"
That's why the most effective way I can reach the people who need what I offer is by referrals, from people who know and trust me. Referrals are like handing off a baton in a relay race. So, in brief, here is what I do for you (and for the people you know):
1. You, I, and everybody else need to have a brief and effective way to introduce yourself (a Memory Dart, not an elevator pitch). I have a unique method to do this for individuals (typically in about an hour) and in group Personal Branding workshops. INDIVIDUAL PROFESSIONALS AND TEAMS
2. Conferences and live events (any industry) need speakers who can deliver valuable keynotes, and also facilitators who can help attendees develop their networking introductions. I can do both (the latter is what I call a "pre-note"). My themes revolve around communication clarity, drawn from my 2 books on the subjects. CONFERENCE ORGANIZERS AND MEETING PLANNERS.
3. Companies need training workshop facilitators who can equip their teams to be great communicators. I offer a variety of Clarity workshops - any length of time from 1 hour to 2 days, both virtual and live (& hybrid). SALES/MARKETING/TRAINING/LEADERSHIP PROFESSIONALS
4. Small companies need branding consulting to tighten their direction, purpose, and messaging. I've done this Clarity consulting for decades (I've even helped branding agencies with their brand)! CONSULTANTS, SOLOS, STARTUPS, SMALL/MICRO BUSINESSES
All of these offerings are about helping people get to the point, quickly and effectively. Which, in our noisy and confusing world, is more important than ever. Definitely more impactful than the latest AI craze.
So if you know a business owner, leader, meeting planner, or training executive, please make a referral. Pass along this message. Let people know they can easily reach out to me.
领英推荐
The need is huge - universal, really - and after all these hands-on years in the trenches of sales, marketing, writing, and speaking, I know how to add outstanding and enduring value.
Simpler is better. Let's win with clarity.
Learn more
Memory Darts: https://www.stevewoodruff.com/blog/makeyourmemorydart
Speaking: https://www.stevewoodruff.com/speaking
Workshops: https://www.stevewoodruff.com/workshops
Steve Woodruff is the author of two books on Clarity, a noted speaker and trainer, and a wholehearted slayer of jargon and confusion.
We work with business owners and executives who make $500,000 annually in personal income to eliminate the finger pointing that occurs between their insurance, tax, estate planning, financial and real estate advisers.
4 周Love the focus on two-way referrals! Happy to connect anyone who could benefit from your clarity offerings. ??
I help you shape a brighter future for your small town, giving you practical steps you can put into action right away.
1 个月I now have (no surprise) a clear understanding of who and what would help you most.
AI & Cybersecurity Advisor | Former Attorney | Award-Winning Author | Speaker | Founder of The Cyber Dawn? | “When it comes to AI and cybersecurity, prevention beats reaction every time.”
1 个月Steve Woodruff, agree ?? let's win with #clarity. Once again, an excellent message.