A founder's secret sauce for creating impact ??
Yewande Faloyin
Helping investment-backed businesses drive impact through people ?? | Certified Executive Leadership & Performance Coach ? | NED & Startup Advisor ?? | ex-McKinsey ???? | ex-Morgan Stanley ??
Are you using CREATIVITY to fuel your energy in business?
You might be reading this thinking:
"What does this have to do with me? I am not creative!"
After all, you're either born with lots of creativity and are therefore destined to become a painter, musician, or designer... or the small dose sprinkled on you at birth slowly erodes into nothing as you grow older... Right?!
Wrong!
Like any muscle in your body, we all have creativity.
And the more you exercise it, the stronger it gets and the greater its ability to energise you and your business.
For business leaders and high-achievers, creativity is critical to success because it breeds innovation.
In other words, innovation starts with creativity.?
And it’s innovation that gives you an edge.
So... how do you exercise and strengthen your creative muscles to bring about more innovation?
Simply by bringing more creativity into your life! It actually doesn't matter in what form, just that you prioritise it.
After all, how can you say that you’re an innovative organisation and leader if you’re not creating the space to be creative first?
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Client story...
My client, the founder of a fintech startup, was feeling stuck on her growth vision and at the same time had little time for creativity (which she thrives on!) because of the ongoing pressures of running her business.
Instead of waiting until things settled, her "homework" for the week was to find opportunities to be creative. To do the things she loved!
Beyond bringing her joy (which is always energising), bringing more creativity into her personal life unlocked creativity in her professional life.
Her vision for her company came to her - effortlessly - enabling her to create a plan of action that delivers value for her investors and customers, as well as herself.
The creative and innovative solution she came up with was so obvious, she wasn't sure how she had missed it before!
THAT is the power of fueling your energy with creativity.
You are naturally creative and innovative.
You just have to CHOOSE to recognise, embrace, and express your creativity.
Warmest regards,
Yewande
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