As founders, how much can we expect to pay for email marketing?
Matthew Curtis
Founder of Insight Voice | Helping marketing teams unlock the insights and experiences of key stakeholders.
Investing in Email Marketing: How Much Will It Cost?
Everybody wants to know: how much can we expect to invest in email marketing? The good news is that that it is very little today. With the right tools and strategies, you can create amazing content for your customers at an affordable price. Keep reading to learn more about the two cost centers of email marketing and how you can save time (and money!) when creating content.
Cost Centers for Email Marketing
When it comes to email marketing, there are two main cost centers - delivery and content creation. Delivery costs have remained relatively low over time; even if you have a hundred thousand subscribers, sending emails should only be costing a couple hundred dollars per month. Platforms like SendGrid, MailChimp, and HubSpot offer great solutions for any budget.
Creating Content For Your Emails
(Hint: It doesn’t need to be expensive)
Creating quality content used to be costly—averaging around $400-500 per blog post or 1-2 hours of your own time to create an email. But with AskAnswer, generating a powerful email message takes just 90 seconds (and $100/month)! You can also include videos in your messages if desired – further boosting engagement with minimal effort on your part.
Wanna know how? Check it out or book a time with me!
Conclusion
Investing in email marketing does not need to break the bank . With platforms such as SendGrid , MailChimp , Hubspot , and AskAnswer available today, creating engaging content has never been easier or more affordable . So go ahead – start building relationships with current customers through effective messaging without having spend too much!?