The Foundation of Authentic Leadership: Confidence

Authentic leadership is the ability to connect with others on a deep level. But at the heart of it, there's one element that truly makes a difference: confidence. Without it, leadership can feel disconnected, uncertain, and ineffective.

I remember a time when I struggled with my own confidence as a leader. The demands of my role were overwhelming, and I found myself stretched thin—tired, drained, and questioning my abilities. It was in those moments of burnout that I realized how easily confidence can be shaken. The more I struggled, the more I second-guessed myself, and the harder it became to lead authentically.

But I also learned something important: confidence can be rebuilt.

The first step was acknowledging the strain I was under. I had to recognize that burnout wasn’t just a passing phase—it was impacting my mental and emotional well-being in ways I hadn’t fully realized. Ignoring it wasn’t going to make it go away, so I had to face it head-on.

Next, I made self-care a priority. I had to remind myself that leadership starts with taking care of myself, and that meant setting boundaries, taking time to rest, and finding ways to recharge—physically, mentally, and emotionally. I had to remember that being a leader doesn’t mean sacrificing my own health and happiness for the sake of others.

Then, I refocused on my purpose. I asked myself why I became a leader in the first place. Reconnecting with my mission helped me remember what I was fighting for and why my leadership mattered. It reignited my passion and gave me the strength to push through the tough times.

I also leaned on the people around me.

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About the Author

LaDawn Townsend is a storytelling strategist and keynote speaker recognized as a leading authority on influential storytelling. With a reputation for transforming how organizations communicate, LaDawn has worked with top companies including Amazon, NASA, Abbott Pharmaceuticals, the U.S. Congressional Bipartisan Group, and a variety of nonprofits. Featured in Inc. Magazine and Fortune, she has coached high-performing brands, executives, and politicians to lead with purpose, craft compelling narratives, and create meaningful connections with their audiences. Through her dynamic approach, LaDawn empowers leaders to use storytelling as a tool for influence and impact.