Fortune 500 renewals

Fortune 500 renewals

Welcome to The Transcript.?Each week, we mine our interview transcripts with software buyers to reveal their insights on specific companies and tech markets.

Yardstiq ?is a new product from?CB Insights ?that connects you with 1000s of analyst-led interviews with software buyers.

From the top

In today’s edition of the transcript, we’ve mined Yardstiq interviews with Fortune 500 software buyers to surface their thoughts on renewals in today’s environment.?

Here are 5 things we learned.

1) Sticky products = continued growth

Workday | HR & business management

CSAT score: 7.5/10

Intent to renew: 100%

Workday quote image

2) Low switching costs + price increase = potential for churn

Icertis | Contract management

CSAT score: 7/10

Intent to renew: 90%

Icertis quote image

3) Trend toward software consolidation could put renewals at risk

ReversingLabs | Threat intelligence

CSAT score: 8/10

Intent to renew: 90%

ReversingLabs quote image

4) Vendor evaluation is constant

UserZoom (now part of UserTesting) | User research

CSAT score: 7/10

Intent to renew: 60%

UserZoom quote image

5) Maintaining customer service in the long run is key

Expel | Managed security

CSAT score: 9/10

Intent to renew: 80%

Expel quote image

Hit send

We spoke with software buyers who recently purchased marketing automation & customer engagement solutions to understand product quality, competition, and pricing.

See how Braze , Iterable , Klaviyo , and more compare here .

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