Food for Mood: Nourishing Minds, One Meal at a Time
DōBRA Impact Venture Studio
Impact venture studio inventing and innovating world-being solutions. First stop - mental health.
Who wouldn’t want to know what to eat in the morning to boost energy, at lunchtime to sharpen focus, and in the evening to unwind and drift off to sleep? We continue to highlight the projects actively shaping our studio, and today, we’re diving into food. At Food for Mood, we believe food isn’t just fuel – it’s a bridge between nutrition and mental well-being.?
2024 Highlights
Food for Mood began as an ambitious idea – to empower people with the science of mood-enhancing nutrition. Today, it’s an app, helping users take meaningful steps toward mental well-being, one bite at a time.
?? 18,000 Downloads — A growing community embracing the connection between food and mood. ?? 3300 MAU (Monthly Active Users) — Proof that our approach resonates with users who keep returning for nourishing, informed choices. ?? 9.87% D30 Retention — Users stay engaged, finding ongoing value in our personalized recommendations. ?? Reducing anxiety and relaxing were the top goals of our users. Brazil nut is our product of the year; it helped to reduce anxiety for our customers more than 1,000 times.
What Makes Food for Mood Unique?
Personalized AI Wellness Receive recommendations tailored to your mood, dietary preferences, and lifestyle. Our AI adapts to your needs, offering science-backed suggestions to help boost focus, achieve calm, or energize your day.
Science-Backed Simplicity We recommend only evidence-based products and activities. Food for Mood cuts through the noise, delivering practical solutions that fit seamlessly into your daily life.
Insightful Tracking and Guidance Track what works best for you with our journaling feature. It helps users reflect on past choices, measure their impact, and refine future decisions for continuous improvement.
What We’ve Learned from Our Users
30% of Americans feel overwhelmed by food choices. This insight underscores our mission: to offer clear, personalized guidance exactly when it’s needed. By addressing everyday challenges like stress, fatigue, and emotional eating, Food for Mood becomes a trusted partner in better mental health.
How It All Started
Food for Mood was born during one of our Fine-Tuning Days brainstorming sessions. We envisioned a tool to help people make smarter, mood-boosting choices in the moment. That concept has grown into a fully-fledged app, built on insights from neuroscience, dietetics, and user feedback.
Looking Ahead to 2025
We’re just getting started! Next year, our plans include:
Thank You! To our users, team, and partners: thank you for believing in Food for Mood. Together, we’re building something that truly makes a difference. Here’s to a new year of better choices –?for our plates and for our minds.
#FoodForMood #MentalHealth #NutritionTech #YearInReview