Focus is Worth Fighting For: Six Tips
Focus is one of the Glyphs of the Imagination Age. Image courtesy of author.

Focus is Worth Fighting For: Six Tips

Imagination is how our brains create a path from where we are to where we want to go. This requires a lot of focus.

Ten years ago, I started to work on the Glyphs of the Imagination Age as a framework to help me develop my own ideas, and those of my clients, taking them from our minds into reality. Each Glyph is really a focus area.

Focus is one of the Glyphs of the Imagination Age (for The Principles of Applied Imagination, click here). Our mantra at Science House for 2017 is "focus is worth fighting for," and it has really changed how we approach our work, time and energy. We greatly prefer business to busyness. If you're too busy to think, you're going to make mediocre or bad decisions. We started blocking out time to think, and urging our clients to do the same.

It often feels as if we don't have much control over what's happening around us, but we can do more to fix that.

  • Don't be afraid to say no when something or someone attempts to distract you.
  • Don't check your phone or apps while you're focused on something else.
  • Don't feel pressured to instantly respond to anything that isn't a crisis when you're absorbed by a consuming task. And it's hard these days not to feel like everything is a crisis. But you still have a unique contribution to make, so make it.
  • Be realistic about setting up focused blocks of time, and try to complete major tasks that require energy and thought in a sitting, or at least try to outline what else needs to get done so you can pick up where you left off. Leave yourself a trail.
  • Perfection is a myth. There's high quality, and I'm a big believer that putting in the time delivers it, but you have to know when to say when.
  • Set up your meetings, appointments, conversations and interactions in a way that serves your larger goals, not the other way around.

When you are doing something, whether it's playing a game with a child, presenting to the leadership team of your company or walking around the block, do it with your full attention. Imagination requires presence, or the nebulous aspects of the path between where you are and where you want to go will never come into sharper focus.

Futurist Rita J. King is the EVP for Business Development for Science House in Manhattan.


Rita great points but I believe that I am not dissimilar from the majority of the adult working world in that the vast majority are naturally distracted, call it - some spectrum of ADD from mild to majorly affected. Very few are wired to naturally be focused, I believe the percentage to be small < 10%, no science, just gut instinct. My greatest successes in focus have occurred after working with a professional organization consultant who then periodically coached me to see if I was staying on track. Ultimately as they discover more about the human brain I believe we will all have solutions that are either diet or pharmaceutical similar to adderall that helps us to focus.

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Dr. Abdulraheem Mohamad

Strategic Planning and Performance Measurement Consultant at Governmental Sector

7 年

Really i appreciate your efforts, it is fruitful, impressive and informative topic, . The big problem that face the people now a days they working with have a brain and narrow scope

thank you so much for this article Rita! Focus is the key, a skeleton key to the great door of pure potential. Yet, how does one find a lost key if not by remembered landmarks, in this case symbols... your created Glyphs are so refreshing. Looking forward! we loose our way

Steve Doyle

Freelance Writer

7 年

Perfection is a myth and excellence is possible, as long as I set up (uninterrupted) blocks of time to accomplish and consistently work towards goals. This is a much-needed and timely reminder to persist and re-focus! Thank you for sharing, Rita!

Judi Doughty Incandella

Experienced in training development and delivery, presentation and webinar facilitation, coaching and performance management, project management, and applying evolving technology.

7 年

Great advice, thank you!

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