The Rising Cost of Building a Sales Team in 2023

The Rising Cost of Building a Sales Team in 2023

Do you know the client acquisition cost for your sales team?

According to Glassdoor, a SINGLE Sales Rep is $52,989 per year.

If your sales team sells a sophisticated product to sophisticated buyers, you know that number is off.

Likely way off.

Because your sales team cost also includes:

  • Software licenses like CRM, Phone Dialer, and Lead Management Tools.
  • Sales manager to hire, train, coach, and manage your team.
  • Replacement cost of finding new people for a high turnover position.

For many sales teams, the math simply does not work in2023.

The biggest reason the math doesn't work is,

Companies hire sales reps instead of building sales machines.

There are two components of high-performing sales teams.

The outbound team and the inbound team.

The outbound team is hyper-focused on the following:

  • Outbound Prospecting calls to strangers.
  • Outbound calls to Hand Raisers (email opens & clicks).
  • Setting Qualified Appointments All Day Every Day.
  • Rescheduling Missed Appointments that No Show.

The inbound sales team is hyper-focused on the following:

  • Closing.
  • Closing.
  • Closing.

When companies are trying to scale, outbound is the priority.

These outbound campaigns are the only way to build a big enough pipeline to scale.

The challenge when trying to scale is acquiring new clients at a cost that does not put you out of business.

By outsourcing, you can get an entire (trained, tested & managed) outbound team for less than the cost of a single sales rep. You also avoid the headache of recruiting, interviewing, hiring, training, firing, trial & error, technology costs, and everything else that comes with managing the position with the lowest retention.

If you feel like talking over your options,?click here to schedule a time to chat?to see how we can help you hit your sales goals in 2023.

Our client onboarding process is methodical and requires a minimum of 2 weeks to ramp up. For that reason, we only onboard two clients per month.







High-growth companies have 1 SDR for every Account Executive.

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