Flip the script and have employers chasing you
Jamila Brown
Achieve Career Freedom With Tailored Strategies Designed for Your Next Big Move I Speaker & Podcaster I Basketball Coach
This is how you might be feeling. And before I even say anything, know you are not alone. My clients, friends, and family in my DMs feel the same way...
[If I missed any fact, emotion, or thought, don’t hesitate to send me a DM or comment below.]
The reason it's so important to get this on the table is because it will get in the way of you getting what you want and deserve.
Now, it’s time to stop waiting for companies to notice your value. The power dynamic in hiring can be reversed when you position yourself as the prize to be won, not just another applicant hoping for approval.
Here are 3 things to help you flip the script.
And at the end, I am going to tell you the one I think gets you the most bang for your buck.
1. Create Your Micro-Monopoly
A well-defined professional identity cuts through the noise of similar-looking candidates.
Define a unique intersection of your skills that makes you a category of ONE. Instead of being "a marketing manager," become "the marketing manager who helped SaaS companies implement AI-driven customer segmentation that increased retention by 32%."
Document your specific methodology and results in a one-pager you can share with target employers before they even post a job.
Your distinctive value proposition will make employers realize they'd be foolish to hire anyone else.
2. Build a Decision-Maker Moat
Direct applications put you in the general candidate pool.
Decision-maker relationships put you in a category by yourself.
I am an investor/trader as well as a career strategist. The #1 thing I look for in a great investment is a company’s strategic Moat, which makes it tough for competition to dethrone them.
When you target the decision makers, you set yourself on an island away from the competition.
Here’s how:
Relationships with decision-makers bypass the traditional hiring process entirely. I know that sounds way better than spam applying. 5 Hidden Strategies for 2025’s Tough Market
3. Showcase Results, Not Responsibilities
Most candidates list what they were supposed to do. Elite candidates prove what they have achieved.
Transform your resume and LinkedIn into a performance portfolio with specific metrics.
Instead of "managed social media," write "increased engagement by 47% within 90 days by implementing a storytelling strategy focusing on customer transformations." Include before/after screenshots, testimonials from leadership, and concrete ROI calculations.
Numbers create credibility that words alone cannot match.
The Elite Candidate Blueprint:
When you position yourself correctly, employers stop evaluating you and start convincing you to join them. My sports background pushed me into this philosophy in my career and as a career strategist. I have no choice but to position my clients as the most sought after and worthy of convincing to join their teams.
Your unique combination of specialized expertise, established relationships, and proven results makes you the unavoidable solution to their problems.
Now, I promised to tell you which gets you the most bang for your buck. In my mind, this is like those impossible posts where you can only listen to one of these artists for the rest of your life. And picking one for you here is like having Whitney Houston, Anita Baker, Toni Braxton, Adele, Babyface, Michael Jackson, Prince, Stevie, MJB, etc. on the list.
So here goes… #2 Decision-Maker Moat. Now, check the comments as I back out of this final answer decision and change my mind. ??
Alright bet, see you next week!
-Jamila
P.S. Which artist would you pick from this 'off the dome' list of greats I just shared? (I don’t want any internet police micromanaging the list; I listed off the dome with no thought.) Feel free to add your own choice in the comments.
P.P.S. And of the 3 tactics listed, which one do you think you could get the most bang for your buck?
Social Media Specialist Helping Businesses & Coaches Boost Visibility and Sales | Social Media Strategist | Marketing Automation Specialist | Expert in High-Converting Ads
3 天前Fresh perspective on job searching, Jamila - love the idea of flipping the script and having employers chase you. Jamila Brown
Retail Operations Leader | Driving Top-Line Growth & Profitability Through Engaged Teams
3 天前Definitely a work in progress because before LinkedIn I never thought about putting myself out there to be the recruited one.
People follow me for advice on marketing + business growth | Former agency owner → Now I buy and build businesses and share what I've learned on my journey.
3 天前Love this mindset shift!?
Achieve Career Freedom With Tailored Strategies Designed for Your Next Big Move I Speaker & Podcaster I Basketball Coach
3 天前?? If you read this and thought,?okay, but how do I actually do this?—let’s break it down even further. ???For #3 - Showcase Results, Not Responsibilities: If you can’t measure it, you can’t sell it. Too many resumes read like job descriptions. Instead, think of each bullet as a?mini case study. ?? Next-level move: Use the?“Before → After → Why It Mattered”?formula: ?? Before: “Customer engagement was stagnant.” ?? After: “Implemented a storytelling framework, increasing engagement by 47% in 90 days.” ?? Why It Mattered: “This shift led to a 22% boost in conversion rates and $450K in additional pipeline revenue.” When you reframe your experience this way, your resume stops being a list—it becomes a?track record of impact. Now, let’s settle this: Which of these strategies are you already using? And if you had to double down on just ONE this month, which would it be? Drop it below! ??
Achieve Career Freedom With Tailored Strategies Designed for Your Next Big Move I Speaker & Podcaster I Basketball Coach
3 天前?? If you read this and thought,?okay, but how do I actually do this?—let’s break it down even further. ???For #2 - Decision-Maker Moat: Networking isn’t just “who you know,” it’s?who knows you and how they know you. Too many people stop at “I messaged the hiring manager.” No. You need to build a presence they?can’t ignore. ?? Next-level move: Create a?Value Touchpoint Plan— 1?? Engage thoughtfully on their content 3x before ever DM’ing. 2?? Find an interview, article, or post where they talk about a challenge—comment with a real insight. 3?? Send a?contribution, not a request (a quick audit, an intro, an industry insight). When you make them?look forward to hearing from you, you stop being a candidate and start being a solution.