Flip the Script!

Turning the tables on a solicitation call can be a great opportunity to introduce your product or service! Here’s a quick guide to help you "flip the script" with confidence and control:

1. Stay Polite and Patient

• Listen actively to the caller’s pitch. This shows respect and gives you insight into their approach, which you can use to tailor your response.
• Let them complete their pitch before interrupting. Sometimes, they may have helpful info or reveal a pain point you can use.

2. Acknowledge and Redirect

• Acknowledge their offer with something like, “Thank you for sharing that with me; it sounds interesting.”
• Then, smoothly redirect the conversation: “Since we’re both in business, I’d love to share an opportunity that could be valuable to you as well. May I ask if you’re open to hearing how [Your Product/Service] might benefit your team or clients?”

3. Identify Common Ground

• Ask questions to find areas where your products might align with their needs. For example: “Does your team struggle with [problem your product solves]?”
• This lets you build rapport and positions you as a peer who understands their challenges.

4. Present Your Value Proposition Briefly

• Keep it concise and benefit-focused. Mention a compelling benefit with a line like: “I work with companies like yours, helping them [state benefit, e.g., increase their lead conversion by 20%].”
• Highlight what makes your product unique or particularly useful in their field.

5. Create a Call to Action

• Wrap up by inviting them to learn more: “If you’re open to it, I’d love to set up a quick call next week. I’m confident it would be mutually beneficial.”
• Alternatively, offer to send them an email with more details if they’re on the fence.

6. Leave the Door Open for Future Contact

• Regardless of the outcome, end positively: “If now isn’t the right time, I totally understand. Let’s stay in touch in case our paths align down the road.”
• This keeps things friendly and professional while leaving an opening for future opportunities.

Quick Script Example

“I appreciate the offer—it sounds great! Actually, since we’re both focused on business growth, I’d love to share something that’s helped my clients tremendously with [solution]. Are you open to hearing a bit about it?”

Flipping the script is all about having confidence, keeping things friendly, and being ready with a clear value proposition that makes them curious about what you offer!