Flexibility and future-proofing
Ciena?is a global leader in networking systems, services, and software serving 85% of the world’s largest communications service providers. The digital team struggled to provide a seamless customer experience on their site. Their legacy CMS was literally holding back innovation.
'We were having to put band-aid fixes on things,' said?Nicole Butler, Senior Manager Digital Marketing. "[We felt] boxed in, in terms of overall design and user experience...?These custom fixes started to make me nervous."?
So they sprang into action in search of a better platform to support their migration and full redesign.
Ciena had three requirements of its new partner:
With the move to Squiz,?Chinedu Mkpuluma, Digital Marketing Lead, regained the ability to drive change, quickly...
“Previously, there had to be a lot of workarounds. Since we came to Squiz we can easily make enhancements on the fly and trust that we’re not going to lack a pool of [Squiz] developers to work with as we scale.”
Dive into Ciena's journey from feeling 'boxed in' to building brilliant experiences fast. With expert speakers?Chinedu Mkpuluma?– Digital Marketing Lead and?Nicole Butler?– Senior Digital Marketing Manager.
领英推荐
Shared Services Connected Ltd?(SSCL) provides essential business support services to half of the UK civil service.?Delivering services to over 300,000 civil servants and 200,000 members of the Defence forces, SSCL needed to urgently scale more self-service online to improve user experiences and drive down support service costs.
It wasn't an easy task. Each of the 29 UK government departments had its own staff intranet or portal, terminology, and employee admin processes. Civil servants preferred calling SSCL's contact center to get answers instead of using the intranet.?
Carl Johnson, SSCL’s Contact Centre Program Director, and his team led the transformational project to upgrade departmental intranets into user-friendly employee hubs.?
This result is myHub – a secure, personalized employee hub that includes popular features such as:?
“I came into this project really with the view that we're going to build just a fancy website. But as we’ve gained familiarity with the Squiz platform and its capabilities, we’ve learned how to gain real business results...”?–?Carl Johnson, SSCL’s Contact Centre Program Director.
Dive into the transformational journey SSCL embarked on, from discovery to go live. Get inspiration from a project that is used by hundreds of thousands of civil servants, driving significant cost efficiencies and user experience improvements every day.