Fix Yourself To Fix The Business
David W. Riggs
CEO, Pneuma Media ?? Growing Companies that Grow Communities | SEO, PPC, and Web Dev | Get a Free Organic Traffic Analysis Below
As an entrepreneur, it’s almost part of our DNA to constantly strive for growth and success. But sometimes, growing our business has to take a backseat until we face our own personal issues.
If you personally struggle with discipline, you’ll likely find that your business develops a culture of unruliness where anything goes.
If you personally struggle with control, you’ll likely find that every action in your business begins to flow through you (whether you want them to or not).
If you personally struggle with comparison to others, you’ll likely find that your business eventually takes on the appearance of your closest competitor, completely losing anything that makes it unique.
I could write a hundred examples if I needed to, but you likely already get the point…
In a small business, the entrepreneur’s strengths and faults quickly become the strengths and faults of the business. It’s not done on purpose, or out of spite, it’s simply due to the size of the business.
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At an Apple or Amazon, there isn’t one single person who controls most of the day to day. But in a small business, that’s hardly never the case (especially in the first few years of growth). The entrepreneur likely injects themselves in most situations to ensure things get done, and the business lives to see another day. And to be honest… I’m not sure there’s a way to “solve” this.
I think the best way to counteract it is to simply be aware of it. I’m not sure Pneuma, or any company I’ve been involved with, would’ve grown as quickly if the entrepreneur leading the charge wasn’t injecting himself or herself into the day to day operations of the company.
I write all of this to ask a simple question - is this something you’ve faced? If so, what personal developments did you make in order to further your business?
The Trio
In each of the future newsletters I will include a section called “The Trio”. It will list out three cool things that I want to share with you. Just to set the expectation, there won’t be much of a rhyme or rhythm to this section :)
Speak Truth to Power
1 年A platinum AMEX costs $695 per year last I checked. If you play the perks it is worth it. Can you write it off as a business expense?
Founder/CMO @ Impactable | B2B LinkedIn Ads Agency w/ Demand Gen + Thought Leadership Focus
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