Fix That?
Kenneth Nel
Empowering Coaches, Founders, Business owners and Sales Leaders to Conquer Doubt, Overcome Fear, and Achieve Success on LinkedIn?
Unless you’ve been living under a rock for the last 20 years or so, you’ll know that if you have a business, you need a website. Or at least, you should know that! You will no doubt have read that your website is your online brochure. That most people do online research first before making an offline purchase. And that if people can’t find your business on the web, they won’t find you at all.
So you listened, and took heed. You did your research and set out to get yourself a website with all the bells and whistles. Plus a few other cool gadgets simply for good measure. You found a web designer who was a total ninja. He built you a site that is so amazing it does pretty much everything except make the coffee. And it could probably even do that if you asked it nicely enough.
True, you had to sell one kidney and take out a mortgage against the other to afford this website, but surely it was worth it? Surely you should now be inundated with visitors, all of whom spend ages on your site and then buy tons of stuff from you? After all, you indulged your Kevin Costner moment from Field of Dreams – “If you build it, they will come.”
You built your website, so where the heck are all your visitors?
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